High MOI Putter Designs, With Weight Customizing Capabilities, Highlight AMF Professional’s First Product Line
Richmond, Virginia, September 27, 2005 â?¦ AMF Golf, a division of Richmond, Virginia-based Dynamic Brands, today announced the creation of AMF Professional, a brand within the AMF Golf family that will feature a line of high performance golf clubs, including woods, irons and putters. As part of the announcement, AMF Professional has debuted its first full line of putters, featuring three distinct models: the Pro Transfer Putter, the VMC Putter, and the Max Moment Putter.
Each AMF Professional putter model offers high Moment of Inertia (MOI) — providing maximum forgiveness on off center hits. The Pro Transfer and VMC models, specifically, are designed with patented weight adjustment and weight shifting capabilities, allowing golfers to shift weight towards the heel and/or toe, modifying the weight balance to meet their needs, as well as change the overall weight for varying putting surfaces.
"With the introduction of the AMF Professional brand, we now offer high performance products for golfers of all playing abilities," said Mark Zehfuss, Business Manager, AMF Golf. "I am thrilled with the development of this putter line, as we have incorporated innovative designs with the latest technology, while keeping price points extremely favorable."
Zehfuss adds, "High MOI putters and weight customizing capabilities are the major themes in our product designs, as our goal was to develop a line that maximizes performance, while allowing golfers to customize the overall weight and weight positioning based on preference and/or putting surfaces."
Pro Transfer Putter
This model features a Twin Metal Momentum Systemâ?¢, comprised of four interchangeable brass and anodized aluminum weights, enabling golfers to transfer total head weight of the putter from 350 grams to 437 grams. The Pro Transfer putter is also complemented by the AlignMassâ?¢ Interchangeable Weight Rails, which run parallel to the target for easy alignment, while allowing golfers to adjust weight positioning. By simply adjusting the brass and aluminum rods, whereby the heavier brass rods are re-positioned towards the heel or toe, golfers can modify the weight balance on the putter to meet the needs of their putting stroke. The Pro Transfer model is a high Moment of Inertia (MOI) design offering maximum forgiveness on off-center putts, and incorporating a dual Aluminum-Polymer face, which provides the ultimate combination of accuracy, feel and distance control. Available in Right Hand models only, the Pro Transfer is offered in 34" and 35" lengths, and comes with a wrench and 2 sets of weights. Suggested Retail Price (SRP) is $79.99.
This model is highlighted by a patented Variable Mass Cavity Design, with a precision cast, high-strength 6061 aluminum construction head. The VMC model was designed with three interchangeable brass weight cartridges enabling golfers to adjust head weight from 260 grams to 346 grams. This allows golfers to modify weight balance to meet the needs of their stroke and/or the green speeds. Additional features include the deep half-moon head design, allowing weight to be transferred from the middle of the head to the perimeter, ultimately creating a higher MOI and providing greater forgiveness on off-center putts. The VMC Putter has a triple bend shaft which offers a clear view of the ball for proper hand positioning, while a dual aluminum polymer face provides the ultimate combination of accuracy, feel and distance control. Available in Right hand models only, in 34"and 35" lengths, the putter has an SRP of $59.99.
Max Moment Putter
This model features a High-Density enhanced MOI design for maximum heel-toe weighting. To accentuate the MOI, high density metal is integrated into the extreme heel and toe of the head, and while it represents less than 30% of total head volume, it represents more than 50% of total head weight. The putter also features a triple bend shaft, offering a clear view of the ball for proper hand positioning. Face balanced for maximum stability, the Max Moment includes a polymer face insert to provide a soft, yet responsive feel. Available in Right Hand models only, the Max Moment is offered in 34" and 35" lengths and has an SRP of $49.99.
For more information on AMF Professional Putters, please visit www.amfgolf.com, or call 1-800-955-2269.
Dynamic Brands is the Parent Company for The Bag Boy Company, The Baby Jogger Company, and AMF Golf, incorporating three unique brand names under one corporate umbrella. The Bag Boy Company has been providing outstanding customer service and innovative products for over 59 years and has become an industry leader in the cart, travel cover and golf bag markets. The Baby Jogger Company, creator of the original jog stroller, has produced the finest quality jog strollers for the past 20 years establishing the Company as the most respected brand name in the industry. AMF Golf, a brand that has been a driving force in sports for over 50 years, offers a collection of high quality and value priced men’s, women’s and junior golf products.