Dynamic Brands is hiring a Marketing Manager in Richmond VA
Who We Are:
Dynamic Brands is the parent company for a portfolio of premium brand name companies in the sporting goods industry. We are a tight-knit team comprised of highly motivated collaborators and unconventional thinkers from all different backgrounds and experiences. Together, we have built an award-winning company culture that has allowed us to be recognized as one of Richmond’s Top Workplaces for 2022 and PPAI Greatest Companies to Work For.
What You’ll Do:
Our Marketing Manager will be responsible for the overall execution of all marketing, including, but not limited to, brand management, social media strategy, digital marketing, public relations, advertising, and strategic partnerships.
Benefits & Perks:
- Health Insurance Available 1st of the month (Medical, Dental, Vision) & Other Benefits
- Company-sponsored events
- Employee recognition program (employee of the month/quarter/year)
- Competitive base salary
- Birthdays off with pay
- Employee discount on products
- Quarterly bonuses
Responsibilities:
- Manage the day-to-day activities of the marketing team including graphic designers, content specialist and social media manager.
- Provide direction and oversee marketing strategy, coordination of all marketing efforts, execute and communicate marketing plan with sales and product teams.
- Plan the execution of go-to-market processes from product launch, POP collateral, product photography, content, website presence, digital and print creative to press releases, product reviews and placement.
- Develop B2B and B2C channel strategies and maximize overall brand strategy.
- Direct the efforts of the design team to develop promotions, advertising, collateral, and sales support material.
- Organize and oversee digital strategy, affiliate marketing efforts and e-mail marketing campaigns.
- Work with the Sales Manager to help drive sales and grow brand awareness.
- Prepare and plan annual sales meetings.
- Prepare and plan all aspects of trade show planning including booth design, branding, and marketing materials.
- Other projects as assigned.
Qualifications:
- Bachelor’s degree in marketing or related field
- Minimum 5-7 years of marketing and promotion experience
- Management and Leadership experience
- Experience working within NetSuite is a plus.
- Exceptional written communication skills via e-mail and use of proper syntax a must
- Must possess demonstrated problem-solving ability, creativity, and initiative.
- Excellent presentation and communication skills
- Excellent interpersonal skills
- Attention to detail is a must.
Job Type: Full-time
Salary: $70,000.00 per year
About the Bag Boy Company
Founded in 1946, the Bag Boy Company has built a reputation for unmatched quality, unbelievable durability and unsurpassed innovation and design. Bag Boy designs, manufactures and distributes a full line of award-winning, feature-loaded golf bags, push carts, travel covers and accessories designed for a golfer’s on-course convenience and comfort. For more information, please visit www.bagboy.com. Follow us on Facebook at www.facebook.com/bagboygolf and on Instagram @bagboygolf.
About Datrek Golf
Since 1979, Datrek Golf has provided a full line of lightweight cart, stand and now hybrid golf bags to enhance the overall golfing experience. Each golf bag offers a unique style and ample features with a functional way to carry clubs; the full-length individual divider system (IDS) comes standard in most bags with organizer tops to simplify club organization. Ergonomic handles are molded into all bag tops. Style, functionality and modern design are the key points for golf bags in the Datrek line. Datrek Golf is owned by Dynamic Brands, a portfolio of premium brand name companies committed to the development of innovative, quality products and outstanding customer service in the sporting goods industry. For more information, please visit www.datrek.com or follow us at www.facebook.com/datrekgolf.
About Burton Golf
Since 1907, the name “Burton” is synonymous with quality and workmanship. Using the best materials, while paying the utmost attention to detail, Burton has continued to grow and develop. All this time, Burton has never lost sight of its commitment to quality. Today, Burton seamlessly blends the latest fashion and design trends with its foundations of form, function and quality. For more information, please visit http://www.burtongolf.com/ or follow us at https://www.facebook.com/BurtonGolf/, https://twitter.com/Burton_Golf and https://www.linkedin.com/showcase/burton-golf/.
About Haas-Jordan
Haas-Jordan has been manufacturing umbrellas since 1899 and utilizes trusted materials and superior techniques to provide unmatched golf, folding and fashion umbrellas. They were the first to do many things in the rain and golf umbrella industry and began manufacturing the world’s first golf umbrellas. From hand-selecting umbrella frames and fabrics that will withstand the strongest of storms to screen-printing permanent designs on the outer canopy, their umbrellas are promised to last a lifetime. Today, Haas-Jordan remains committed to the same innovation, impeccable quality, customer service and outstanding value that the Haas-Jordan Company earned in over 60 years of service to the golf industry. For more information visit www.haas-jordan.com.
About Devant Sport Towels
Established in 1976, Devant Sport Towels is the most respected brand of custom sport towels by building a reputation for unmatched quality, design and service. Devant, located in Pageland, South Carolina, manufactures and distributes a full line of custom sport towels, cotton tapestry throws and Hi-Def™ bag tags. Devant is a proud licensee for the PGA of America, LPGA, USTA and the USGA. Dynamic Brands is the parent company of Devant and is located in Richmond, VA. For information on Devant visit www.devantsporttowels.com. Follow us at https://www.facebook.com/DevantSportTowels and https://www.instagram.com/devantsporttowels.
About IGOTCHA
IGOTCHA is the #1 selling golf ball retriever. Established in 1996, the patented ball retriever was instantly popular with its patented shaft, head design and easy locking device. IGOTCHA ball retrievers are available in 5 sizes with a reach ranging from 10′ to 21′ feet. IGOTCHA golf ball retrievers feature the Jawz line of retrievers, a colorful new line created to be easy to see in the water. Also offered in 2 options is the patented IGOTCHA Ready Swing Weights.
About Flagpole-To-Go
Since 1979 FLAGPOLE-TO-GO has manufactured tubular shafts and telescopic designs, producing innovative flagpole and accessories for any outdoor events including games, camping, beach and park activities, parades, and tailgating. The FLAGPOLE-TO-GO is collapsible, made of lightweight silver aluminum and anodized inside and out to prevent oxidizing and corroding. It uses a unique design of clips which allows for height adjustment to accommodate a variety of flag sizes and locks the flag into place. FLAGPOLE TO-GO is known for its patented telescopic flagpoles, mounts, accessories and ultimate tailgate packages. For more information, visit www.flagpoletogo.com. Follow us at https://www.facebook.com/flagpoletogo/.
About Dynamic Brands
Founded in 2004, Dynamic Brands is the parent company for a portfolio of premium brand name companies committed to the development of innovative, quality products and outstanding customer service in the sporting goods industry. Golf and recreational products are offered through Bag Boy®, Burton®, Datrek® Golf, Devant Sport Towels®, Haas-Jordan™, IGOTCHA®, SEARCH ‘N RESCUE® and FLAGPOLE-TO-GO® brands, and include walking carts, golf bags, travel covers, umbrellas, custom sport towels, bag tags, golf ball retrievers, flags and accessories. Dynamic Brands’ products are marketed in 87 countries worldwide. For more information, please visit www.dynamicbrands.com. Follow us at www.facebook.com/dynamicbrandsrva/ and www.linkedin.com/company/dynamic-brands/.
Media Contact
Maryea McIntosh
Dynamic Brands 2701 Emerywood Pkwy., Suite 200
Richmond, VA 23294
Office: (540) 431.9663
mmcintosh@dynamicbrands.com
