About GOLFTEC
Since 1995, GOLFTEC’s mission has remained the same—to help people play better golf. The GOLFTEC experience is designed for golfers of all ages and abilities to work with a highly-skilled, professional Coach and to build a game improvement plan customized to their specific needs and goals. GOLFTEC’s cutting edge training systems, including proprietary swing motion capture technology, OptiMotion, gives Students and Coaches instant and data-driven feedback. With millions of lessons given and more than 250 locations across the world, GOLFTEC is the world leader in golf improvement.
Position Summary:
GOLFTEC is looking for a Paid Social Media Specialist to join our growing Marketing team. The successful applicant will have broad experience with various social media platforms, from organic posting and reach to advertising and analytics. This is an ideal position for someone looking to join a rapidly growing company and has a passion for social media and social advertising. There is continued opportunity for growth within GOLFTEC and specifically within the Marketing department. This is a full-time position at GOLFTEC Headquarters, and the Paid Social Media Specialist will report directly to the Director of Digital Content.
Key Responsibilities:
- The Paid Social Media Specialist will support the Marketing team by assisting with social media management, social advertising campaign management, social engagement, and social shop management
- Work closely with the Director of Digital Content to strategize, identify, and schedule social ad campaigns for all social channels
- Monitor and A/B test our social ads
- This role will be responsible for collaborating and developing compelling ad copy and content to help drive leads and channel growth
- Help maintain our editorial calendar
- This position will also assist in planning future changes for our social media channels
- Monitor all social media channels daily for engagement opportunities
- Aid in building a monthly social media performance report for both organic and paid content
- Work with the Director of Digital Content to create a new social shop ad strategy
- Additional communications tasks, as needed
Qualifications:
- A flexible and eager attitude will be needed
- Experience with Facebook, Instagram, TikTok, Twitter, and LinkedIn Social Platforms
- Knowledge of Facebook and Instagram Shops
- 1+ yr Experience with Facebook Ads, Twitter Ads, LinkedIn Ads, and TikTok ads
- Strong copywriter
- Understanding of search engine optimization standards and best practices
- 1+ yr experience working at an agency with a social media marketing and community management function
- Strong planning and organizational skills
- Entrepreneurial-minded with the ability to work confidently and independently in a fast-paced environment
- Experience leveraging native and third-party social management tools, including Facebook Business Manager and Sprout Social
- Experience with Google Analytics will serve you well, but a willingness to jump in and master new skills will serve you even better
- Ability to handle confidential and sensitive information
- Able to manage multiple projects while demonstrating a sense of urgency
Requirements:
- Self Motivated
- Excellent communication and organizational skills
- Experience with the following platforms & tools: Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube, Sprout Social, Google Analytics, Facebook ads manager, twitter ads manager, tiktok ads manager, and LinkedIn ads manager
Benefits:
- At GOLFTEC, we value work-life balance. GOLFTEC HQ employees work Monday through Friday, and major Holidays are paid time off.
- GOLFTEC offers flexible time off for exempt positions which allows an employee to take as much time off as they would like assuming all job responsibilities are met.
- Health Insurance (Company pays 50% of individual & family)
- Dental and Vision Benefits are available
- 401(k) Plan available with employer match
- Short-Term Disability (paid for by employer)
- Continuing education allowance of $500 per year
- Annual clothing allotment