In the month to 15 October 2005 the Golfalot Price Index, which tracks the prices of golf equipment from UK retailers, rose by 2.44%. Most of this increase was in the driver and putter categories which rose by 6% and 12% respectively. Utility clubs offset this with a 6% fall over the month. Among accessories, golf balls and shoes increased in price by 2 to 3% whilst bags were the only category to register a fall in price.
The Golfalot Price Index tracks the prices of the latest model(s) from each manufacturer are chosen as they reach the market so the models tracked always reflect pricing on what the serious golfer wants, namely the latest technology. Prices are taken from Golfalot.com’s market leading golf equipment price comparison service which tracks all the prices every day from every major UK golf retailer with a national pricing policy. Therefore much of this increase is probably due to new products entering the market, mainly from Ping and Mizuno. However another factor is the withdrawal of several UK retailers from the UK online market over recent months as the economic realities of selling on the web restore prices to a more commercially viable level.
For more detailed information visit www.golfalot.com/priceindex
Contact:
Martin Hopley
Tel: +44 (0) 131 453 1990
www.Golfalot.com
