TORRINGTON, Conn. – For the second week in a row, Rifle steel shafts have triumphed on the golf course, securing a first place win at the HSBC Champions Tournament on the European Tour. The victorious 30-year-old Englishman assured the biggest victory of his career by playing Royal Precision’s Rifle Flighted® steel shafts in his irons.
The premium Rifle Flighted shaft is a revolutionary concept developed through Flex Distribution Technologyâ?¢ that provides an exaggerated change in kick point within the club set to manipulate ball flight. This extra performance factor helped the tournament champ finish with a total 20-under 268 and defeat his competitors after a phenomenal show down.
"We’ve had an unprecedented year in 2005 with multiple first-place finishes on every professional tour throughout the year, and we’re thrilled to kick off the first official event of the 2006 European Tour season with another win," says Ray Lucas, senior vice president of sales and marketing of Royal Precision. "The Rifle Flighted technology was perfected on the PGA and European Tours, and it is a great example of the innovative technology that is integrated throughout the entire line of premium Rifle shafts."
The amazing benefits of Rifle are possible through a patented internal and external Rifle design that transfers energy more efficiently than any other shaft on the market. This patented Internal ‘Rifling’ that transfers energy more efficiently than other steel shafts, reduces vibration and increases distance. Other benefits that set Rifle steel shafts apart from other steel shafts include Frequency Matching that perfectly matches a set of clubs through electronic calibration; Stepless Design Technology that eliminates energy-robbing ‘steps’ found on most other steel shafts, providing greater accuracy and a smooth, yet solid, feel at impact; and advanced Flighted Technology that produces variable ball trajectories for different clubs within a single set.
For more information on the Rifle steel shafts or other Royal Precision products, please call 800.811.2795 or visit www.royalprecision.com.
Headquartered in Torrington, Conn. , Royal Precision Inc. is a leading designer, manufacturer and distributor of high-quality, innovative golf club shafts, including the Rifle shaft which features Royal Precision’s "Frequency Coefficient Matching" technology designed to provide consistent flex characteristics to all the clubs in a golfer’s bag. For more information, call 800-811-2795 or visit the Royal Precision website at www.royalprecision.com.
Contact:
Meng & Associates Inc.
"Marketing That’s Custom Fit"
P. 512.930.7100
F. 512.864.0033
mengassociates.com
