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BUSHNELL ANNOUNCES SPONSORSHIP AGREEMENT WITH THE GOLF COACHES ASSOCIATION OF AMERICA

December 6, 2005

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Overland Park, KS, December 6, 2005 – Bushnell, maker of the No. 1 rangefinder on the PGA TOUR, announced a sponsorship agreement with the Golf Coaches Association of America (GCAA).

On the heels of the decision by the USGA and R&A to allow rangefinders by local rule effective January 1, 2006, Bushnell and the GCAA will team-up to allow scholastic golfers the opportunity to obtain a laser rangefinder through their coach. Bushnell’s rangefinders are believed to speed up play by accurately providing distance to targets anywhere on the course.

The GCAA has members in the NCAA Division I, II, and III, the NAIA, NJCAA, and high school golf programs.

"We’re proud to be involved with the GCAA," says Jason Seeman, National Sales Manager Golf.

"We believe that by providing the opportunity for all golf teams to obtain a Bushnell laser rangefinder, those teams will have a competitive advantage over teams that do not own a Bushnell device."

Bushnell laser rangefinders have changed the way golfers assess distances, ultimately improving performance. Bushnell, the number one choice of professional golfers and caddies, offers a full range of laser rangefinders. The new Bushnell PinSeeker® was specifically designed for golf and with its unique selective targeting mode, locating the flag has never been easier. The Bushnell PinSeeker can also provide distance to carry hazards, distance to the bend in a dogleg, or distance to a bunker with a simple shoot and click. The PinSeeker does not require a locating reflector device to be installed on the flagstick and is ready to start obtaining useful, accurate distances to any object right out of the box.

Bushnell® Performance Optics is a global manufacturer and marketer of branded consumer products based in Overland Park, Kansas. Bushnell Performance Optics is a leading supplier of high quality sports optics including binoculars, telescopes, spotting scopes, riflescopes, night vision, laser rangefinders, speed guns, GPS, compasses, ski goggles, ski helmets, sunglasses and safety glasses marketed under the Bushnell, Tasco®, Bollé®, Serengeti® and Browning Sports Optics® names.

For information about any of these brands or products, or to speak with a Bushnell executive regarding this announcement, please contact Laura Olinger – Public Relations Manager at (913) 752-6105 / lolinger@bushnell.com

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