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Heritage Cross Apparel Announces Participation and product launch at the 2006 PGA Merchandise Show & Convention

January 3, 2006

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Heritage Cross Apparel announced today their participation and plans to show their new ‘2006’ apparel line at the golf industry’s most influential business gathering, the 2006 PGA Merchandise Show & Convention, January 26-29, at the Orange County Convention Center in Orlando, Fla.

Heritage Cross Apparel will be located in the Apparel section of the Show floor, in booth number 16042.

Please stop by to see one of the fastest growing Men’s & Ladies apparel lines in America today!

Organized in partnership with The PGA of America, the 2006 PGA Merchandise Show & Convention, Jan. 26-29, will host some 45,000 PGA Professionals, retailers and industry leaders to preview the products and services of more than 1,200 golf-related exhibitors within 500,000 net square feet of the Orange County Convention Center in Orlando, Fla. Thousands of golfers will kick off the ultimate golf week at the annual Golfweek Golfest, a consumer demo weekend Jan. 21 & 22. On Wednesday, Jan. 25th, some 4,000 PGA Professionals, invited key buyers, and media will field-test products from over 80 golf-related companies at the annual Golf Demo Day at the Orange County National Golf Center and Lodge. Additionally, attendees will have the opportunity to attend the annual expansive education conference offering more than 100 industry seminars, roundtables and panel discussions. An unparalleled industry gathering, the PGA Merchandise Show & Convention also offers daily fashion shows, the world’s largest indoor equipment test center, the Dream Golf Shop, daily live coverage from the Show floor by The Golf Channel, a New Product Center, specialty exhibitor pavilions with learning labs, The PGA Employment Center, a Pro-Pro Tournament Series, and the annual PGA Awards Night.

For more information regarding the 2006 PGA Merchandise Show & Convention or to register online, visit www.pgaexpo.com or call 1-800-840-5628.

For more information on Heritage Cross Apparel, please call 1-866-900-7776 or visit www.heritagecross.com.

Contact:
Heritage Cross Apparel

Keith Lux, Chairman/CEO

1-866-900-7776

keith@heritagecross.com

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