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Aerotech Announces the Players Spec Iron Shaft with Ascending Mass Technology

January 4, 2006

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BELLINGHAM, WASHINGTON – Aerotech Golf introduces the new Players Specâ?¢ iron shaft constructed with Aerotech’s SteelFiber technology (graphite core and steel fiber surface layer) with the addition of a new Ascending Mass feature.

Aerotech continues to quietly become the leader in composite iron shaft technology with another groundbreaking design. The new Player Spec iron shaft is constructed with Aerotech’s SteelFiber technology and features an ‘ascending mass’ design so that each shaft within the set gets heavier as it gets shorter. This promotes easier to hit long irons and more controllable short irons plus a more balanced MOI in every club throughout the set.

"We’ve been concentrating our design efforts on improving the playability of composite iron shafts for stronger players", states Chris Hilleary, President of Aerotech Golf. "The SteelFiber shaft has been a huge step towards accomplishing this goal. Now with the added ascending weight feature of the Players Spec shaft, a golfer can realize the advantages of hitting a lighter weight long iron and more controllable heavier weight short irons. As we continue to create and test new designs we have discovered that when stronger players (or players normally playing steel) switch to lighter weight shafts they usually hit the long irons very well but have a tendency to pull the short irons. This problem is now resolved with our ascending mass technology in the Players Spec shafts."

With a traditional swingweight matched set of irons the Moment of Inertia (MOI) of the club (a measurement related to the effort to swing the club) tends to decrease with each shorter club throughout the set. Therefore, it takes less effort to swing the short irons resulting in more pulled shots. In order to increase the MOI of the shorter irons, either the playing length needs to be increased or weight has to be added to the club. Altering the playing length is not advisable as each player has an optimal playing length based on his or her physical stature. This leaves adding weight to the shorter irons. If weight is added exclusively to the head the balance point/Center of Gravity (CG) of the club lowers substantially and the player looses feel in the hands. By progressively increasing the weight of each shaft in the shorter irons the MOI of each club evens out without altering the CG of the club, eliminating the pulled short irons and giving the player more consistency from club to club.

The Players Spec shaft will be available in February 2006 and will initially be offered in both Parallel and Taper Tip designs with the weight ranging from a 95-gram 3-iron to a 110-gram PW in R, S and X flexes. MSRP for the Players Spec shafts will be $75.00/shaft for the parallel tip and $78.00/shaft for the taper tip and will be sold through professional club fitting centers throughout the country.

Contact:
Mary Beth Lacy

mb@mblacy.com

760-202-1181

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