Memphis, TNâ?¦True Temper®, the Number One Shaft in Golfâ?¢, is proud to announce a new training program developed in conjunction and facilitated through the Mitchell® Golf Equipment Institute in Orlando, Florida. The 3-day Gold Certified Shaft Performance Specialist Program is an all-encompassing fitting and training experience aimed at developing industry experts with regards to True Temper’s "Gold" product family, state-of-the-art manufacturing process and test philosophy.
A significant portion of the 3-day school has been crafted around teaching the skills required to professionally Frequency Tuneâ?¢ True Temper’s new Black Gold® iron shaft. For years custom clubfitters have used shaft frequency as the measurement tool to compare the specific flex progression within a set of shafts. The end goal is to "match" a set of shafts based upon a progressive "slope" to produce a consistent set of irons. Until now, the shortcoming of most frequency designed shafts has been the primary focus on frequency as the prominent design consideration while failing to recognize the significant contribution of weight, balance point, wall thickness and shaft diameter to the overall performance of the club system.
The new Black Gold® combines Frequency Tunedâ?¢ technology with the company’s proprietary Grip to Tipâ?¢ taper profile to produce the most consistent stepless iron shaft in the game today with superior energy transfer. Black Gold® is the first shaft ever introduced to combine pinpoint frequency specification with superior control of shaft weight, balance point, wall thickness and taper rate. Not one, but all of these features are critical to producing a shaft with repeatable performance shot after shot. The end result is a shaft that provides the custom clubfitter with a tremendous amount of trimming flexibility to achieve multiple frequency slopes based upon their expert analysis of a player’s swing profile.
"Frequency matching shafts has been the method for pinpointing a specific flex for custom fitting for years," states Mike Stevens, Director of Sales and Marketing, Mitchell® Golf Equipment Institute. "Black Gold establishes an entirely new level of exactness with the concentration on all critical shaft parameters in addition to frequency specification."
The inaugural class is scheduled for January 30th – Feb 1st immediately following the PGA Merchandise Show. Paul Bessler, PGA Professional with 32 years of professional experience is the class instructor. Upon completion of the 3-day program, each graduate will receive complimentary Black Gold® shafts, banner, apron and promotional material from True Temper, a $350.00 value as part of a marketing and technical assistance package. Cost of the 3-day school is $499.00 which includes all supplies and equipment. For additional information on the Gold Certified training program or for a complete list of 2006 scheduled dates please call (800) 437-1314 or visit www.mitchellgolf.com. For additional information about the Black Gold® iron shaft please visit www.ttblackgold.com.
True Temper Sports is the leading manufacturer of golf shafts in the world and is consistently the number one shaft on all professional tours globally. The Company markets a complete line of shafts under the True Temper® and Grafalloy® shaft brands, and sells these brands in over thirty countries throughout the world. True Temper Sports employs over 850 people in ten facilities located in the United States, Europe, Japan, China and Australia.
Mitchell® Golf Equipment Institute is an industry leader in club fitting and repair training. Its school is located in the Studio Building on the world-renowned 42-acre circular range at Orange County National Golf Center in Orlando, Florida, home to the PGA Merchandise Show Demo Day. Orange County National Golf Resort offers 36 holes of championship golf, 48-room lodge and clubhouse dining. OCN was the host of the 2005 PGA Tour Qualifying School.
Contact:
Chad Hall, Director of Marketing
chad.hall@truetemper.com
(901) 746-2047
