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SunBuster/GustBuster Expands Its Sales Force

February 27, 2006

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Farmingdale, NY – Innoventions Enterprises, makers of the GustBuster® Umbrella, the #1 Umbrella In Golf, and SunBuster® Sport Enhancement EyewearTM (S.E.E.) announced today that they have expanded their market and added three new sales reps to cover the Southern California, Minnesota, North & South Dakota, and New Jersey markets.

The new SunBuster/GustBuster sales reps are: Paul Romano/Southern California, Jason Shorba/Minnesota and North & South Dakota, and Doug Wyckoff/New Jersey.

SunBuster has been handling an overwhelming number of inquiries from golf retailers recently due to the fact that their revolutionary new Sport Enhancement Eyewear won the ING Product Ingenuity Award at the 2006 PGA Merchandise Show in Orlando, Florida.

"Ever since we won the ING Product Ingenuity Award, the phones have been ringing off the hook," said Steve Asman, President of Innoventions Enterprises. "We needed to find some quality reps in some key areas of the country to handle these inquiries and open new accounts. I’m very excited about having these gentlemen on board with us. We just had our biggest sales month ever and I expect we’ll continue to set new records every month by adding quality people like this to our team."

SunBuster’s Sport Enhancement Eyewear (S.E.E.) was presented with the coveted Product Ingenuity Award at the ING (International Network of Golf Writer’s Association) Industry Honors Awards during the 2006 PGA Merchandise Show. Amongst hundreds of products that were nominated, SunBuster’s Sport Enhancement Eyewear (S.E.E.) was chosen for having made the "Most Outstanding Contribution" to the golf industry in the past year.

Innoventions Enterprises is the only company to have ever received the ING Product Ingenuity Award twice. They won with the award with their GustBuster Umbrella back in 1998.

"These are the Academy Awards of the golf industry and we couldn’t be more pleased to have received this coveted award not onceâ?¦ but twice," said Steve Asman, President of Innoventions Enterprises. "I’d like to thank all the media members and industry manufacturers for selecting our Sport Enhancement Eyewear as the most innovative product in the golf industry for 2005. We were up against hundreds of amazing products and we are very honored to have been chosen. It’s very rewarding to be recognized by your peers like this especially for a second time."

SunBuster’s trademark "purple" PuttReaders lens has quickly become one of the hottest products in the golf industry and on the Professional Tours. Sunbuster’s GolfCorrect lenses are de-centered and optically ground to provide a clear, crisp, undistorted view of the golf ball and feature a "purple" PuttReadersTM lens that selectively filters light in the visible spectrum so that golfers can see the fairways, pins, and putting surfaces with perfect clarity, contour definition, color separation, and depth perception. The revolutionary new lens brings out the contours and eliminates the guesswork normally involved in reading a green. With this kind of technology on your side, fewer putts per round and lower golf scores are just around the corner.

For more information on GustBuster Umbrellas call (888) GUSTBUSTERâ?¦(888) 487-8287 or visit their website at www.gustbuster.com

For more information on SunBuster’s Sport Enhancement Eyewear (S.E.E.) call (866) SUN BUSTERâ?¦(866) 786-2878 or visit their website at www.sunbuster.info

Media members interested in testing any of the SunBuster or GustBuster products for an editorial review should contact Joe Wieczorek joe@themediagroupinc.com or Bart Henyan bart@themediagroupinc.com of the Media Group at (847) 956-9090.

Contact:
Joe Wieczorek

The Media Group, Inc.

(847) 956-9090

E-mail: joe@themediagroupinc.com

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