CHESTERFIELD, VA. – April 1, 2006 – Camp Moose Golf Vice President Jesse Moussa announced today that after years of research and development The Right Touch will officially ship into the marketplace during the week of April 1, 2006.
The Right Touch was formally launched at the PGA Merchandise Show in Orlando, Florida. Its acceptance there was highly successful with both the retail and editorial community. With its simple yet effective methodology, The Right Touch created immense interest and captured the attention of Booklegger President Robert Kraut. He immediately saw that The Right Touch can maximize any golfer’s power potential and cure a slice the first time it is used. Booklegger now is the exclusive distributor of The Right Touch.
The Right Touch includes a velvet pouch with logo for easy transport and an instructional DVD presented by Fred Griffin and Mike Adams. The MSRP is $49.99. Camp Moose Golf is supporting The Right Touch at retail with a national advertising campaign that includes both television and print. The -60 second commercial spots will air the week after the Masters and their first print ad will be published in May’s issue of Golf Tips Magazine.
"We are thrilled that The Right Touch is entering the marketplace. Finally golfers are going to have the opportunity to feel an inside path which allows the proper use of the body for power," says Jesse Moussa, Vice President of Camp Moose Golf and the inventor of The Right Touch. "The Right Touch trains the inside path with its flexible probe. At takeaway the arms miss the probe for a correct back swing path and on the downswing or decent the right forearm is required to hit the probe for the correct inside path. This correct path maximizes the potential for every shot and eliminates the slice."
The Right Touch is a discreet training aid that attaches to a belt or waistband of a golfer and promotes the correct swing path and posture. Unlike other training aids that can be awkward and embarrassing on the driving range, The Right Touch is inconspicuous and small. When the hips are in the correct address position, the probe will be pointing down. If not, it will levitate and block the arms on the takeaway. The result is an indelible and permanent imprint in the golfer’s mind of how the proper swing should feel. The Right Touch assists the golfer with weight transfer. It helps the golfer load the right side and stops the reverse pivot.
The Right Touch provides instant positive feedback. Golfers feel what the "slot" position is supposed to feel like. They also see the effectiveness of the "slot" position by their ball flight and added distance. It also reinforces a good foundation or posture for optimum rotation,
balance, and power. Men, women, and juniors either right or left-handed can benefit from The Right Touch. It also can be used indoors, outdoors, on the driving range, and even on the golf course.
The Right Touch has already gained credence with several of the leading golf instructors in the country. It is endorsed by Fred Griffin, Director of the Grand Cypress Academy of Golf in Orlando, FL., and Mike Adams, AKA "The Swing Doctor", who operates his own academy at the Polo & Golf Club in West Palm Beach, FL. Griffin and Adams are both Golf Digest Top 50 as well as Golf Magazine Top 100 instructors.
Camp Moose Golf, which has been started by Jesse Moussa, a Canadian golf professional and instructor from Camrose, Alberta, and Scott Camp, a successful real estate developer from Richmond, Va., is dedicated to providing fun and easy learning to golfers of all skill levels, both on and off the golf course. The company’s slogan is "The Sweet Spot of Fun." It is based in Chesterfield, VA.
For more information on The Right Touch and their other golf products please visit the Camp Moose Golf website, www.campmoosegolf.com. To reach Booklegger, please call 530-272-1556 or visit their website at www.booklegger.com or www.golfsmart.com.
Contact:
Vanessa Price
READ THE GREENS
714-544-6515
Jesse Moussa
Camp Moose Golf
804-920-3834
