Hosting Company Combines Google and MapQuest Applications to Provide Myrtle Beach Golfers with Precise Driving Directions to Area Golf Courses
April 26, 2006, Myrtle Beach, S.C. – Intellistrand LLC, an industry leading developer of city, state and leisure portal Internet sites, has launched a new interactive map component for Myrtle Beach Golf Holiday’s website, www.golfholiday.com .
Intellistrand, the host of www.golfholiday.com, created the new interactive map feature by combining the flexibility of Google satellite mapping capabilities with Map Quest’s driving directions functionality through a process known as Application Programming Interface (API).
This API allows Intellistrand the opportunity to dynamically populate the map with customized golf course and accommodation data specific to the Myrtle Beach area. By combining these two well-known web platforms, Intellistrand developed an interface where the Google Map sends data to a page that shows MapQuest’s driving directions.
The map is able to provide a mapping system of more than 82 Myrtle Beach golf courses and 58 hotels and resorts. By clicking on the Google Map through www.golfholiday.com, golfers can choose between viewing a road map, a satellite map or a hybrid map featuring both roads and satellite. Each golf course and hotel/resort is identified on the map by a marker and numbered on the side of the map. Once the preferred location is selected, a drop box appears, providing driving directions to and from that particular golf course or accommodation. From there, the familiar MapQuest prompting gives the directions and distance with the options to print the information or to provide the reverse route.
"Myrtle Beach Golf Holiday is excited to launch this innovative method for golfers to map out directions to Grand Strand golf courses," said Bill Golden, Myrtle Beach Golf Holiday’s vice-president and director of marketing. "We are constantly looking for ways to make golf visits more convenient for our golfers and believe that utilizing new interactive mapping technology on our website maps will be a big success."
"By ‘mashing up’ the best applications of Google Map with the best of MapQuest, we have provided Golf Holiday with a simple, easy-to-use interactive mapping system for the thousands of golfers who come to play Myrtle Beach to use in their travels," said Will McIntosh, CEO of Intellistrand. "We anticipate adding even more applications to this service to include local attractions, restaurants, shopping areas and other places of interest for golfers in Myrtle Beach."
About Myrtle Beach Golf Holiday
Myrtle Beach Golf Holiday is a non-profit trade association of 60 accommodations, 85 championship golf courses and four golf schools in the Myrtle Beach, South Carolina area. Founded in 1967, the organization continues to be the driving force behind the recognition of the Myrtle Beach area golf market as the world’s leading golf vacation destination. In addition to hosting Golfapalooza and the Hootie & the Blowfish Monday After the Masters, Myrtle Beach Golf Holiday also manages the PGA TOUR Superstore World Amateur Handicap Championship – the world’s largest amateur golf tournament – the Summer Family Golf Tournaments, the spring and fall Palmetto High School Golf Championships, the Veterans Golf Classic, the FDNY 9-11 Memorial Golf Outing and the National Police Golf Championship. For more information about Myrtle Beach Golf Holiday, visit www.golfholiday.com.
About Intellistrand LLC
Intellistrand provides products and services which include internet software applications, development including creative and programming services, web hosting and e-mail services. Intellistrand also develops and implements products, services and strategies which facilitate more efficient business operations through media and web-based software. The company is also known for providing intelligent business solutions through advertising vehicles and new media software applications. Intellistrand is a limited liability corporation registered in South Carolina.
For additional information about Intellistrand LLC, visit www.Intellistrand.com.
Contact:
Cheryl Harden or Thomas Whitehead
Brandon Advertising
(843) 916-2000
BrandonPr.com
