Head of Marketing Sees Sales Boom Ahead
Vancouver, Canada, May 10, 2006 – GPS Industries (GPSI)
Steven Barrett brings 22 years of marketing and media communications experience to his new corporate home. After commencing his career as a media buyer, Mr. Barrett co-founded the advertising agency Image Dynamics Corporation in 1988. He remained in the agency business for more than a decade before joining United Furniture Warehouse – a retail chain with more than 160 locations in the United States and Canada – as Vice President of Marketing. After six years with the retail giant Mr. Barrett served as a Creative Consultant to Seattle-based video game developer Gas Powered Games.
"When I learned this opportunity was available I knew I just had to get involved," says Barrett, "In my view the GPS industry is on the verge of an explosive period of growth. I’m convinced we will soon see mass adoption of this technology in the golf business and GPSI is ideally positioned to lead that growth."
According to documents recently filed with the SEC, GPSI’s 2005 sales exceeded those of the previous year by 166%, and 2006 sales are forecast to grow even more dramatically.
"To join a company with such tremendous potential is a rare opportunity" Says Barrett. "The company is achieving record sales and market share improvement. Much of my focus will be on supporting continued sales expansion through enriched communications of all kinds."
Adds GPS Industries President and CEO Robert Silzer, "Steve is a valuable new acquisition for us. The magnitude of growth we are experiencing demands a sharply focused, disciplined marketing strategy and Steve’s experience will give us precisely that. We will be taking full advantage of his many talents."
About GPS Industries, Inc.
The company’s unique suite of systems and software maximize operational efficiency while also generating significant new revenue streams. The company’s patented InforemerTM GPS system is a comprehensive golf management solution, combining powerful backend management tools and revenue generating modules with mobile handheld or cart-mounted full color display screens, seamlessly connected via a high-speed wireless network. GPSI owns the patents covering golf-related GPS technology for all major golf markets worldwide, including North America, Australia, Japan and 11 European nations. GPSI’s Board of Advisors includes legendary golfer and businessman Greg Norman.
Forward-Looking Statements
This news release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Actual results may differ materially as a result of certain risks and uncertainties. These risks and uncertainties include, but are not limited to: The Company’s ability to raise finance; global and market conditions within the golf industry; demand for and market acceptance of new and existing products; successful development of new products; the timing of new product introductions; pricing pressures and other competitive factors; the ability to develop and implement new technologies and to obtain protection for the related intellectual property; as well as other risks and uncertainties, including but not limited to those detailed from time to time in the company’s Securities and Exchange Commission filings. These forward-looking statements are made only as of the date hereof, and the company undertakes no obligation to update or revise the forward-looking statements, whether as a result of new information, future events or otherwise. Other brands and names contained in this release are the property of their respective owners.
Contact:
Mr. Steven Barrett
Director, Marketing & Communications
604.576.7442 ext 115
steven@gpsindustries.com
Ryan Gray
Investor Relations
310.276.6743
ryan@gpsindustries.com
