Sales attributed to new INOVA dashview GPS, AdSmart revenue program
Austin, Texas – May 17, 2006 – UpLink Corporation, the fastest growing GPS golf business solutions company, announces strong sales of its GPS-based golf business solutions following a successful showing at the PGA Merchandise Show in January 2006 where the company introduced INOVA, the world’s first car-integrated dashview GPS system. Twenty-six golf courses (27.5 18-hole equivalent courses) installed UpLink’s solutions after the show, generating in excess of $7.4 million in sales. Interest in the new INOVA system has been strong, accounting for more than 50% of the installations and virtually all of the courses took advantage of UpLink’s unique GPS advertising programs to cover the cost of their GPS systems.
"We’ve seen a great demand for our GPS solutions following the PGA show. And this is an industry changing result with more than half of the courses installing INOVA, a completely new point of view on GPS with seamlessly integrated widescreen dashview displays," comments UpLink president and CEO, Glenn A. Pierce, Jr. "Additionally, over 95% of the courses selected the IQLink Fleet Manager option, available as a completely integrated module with both INOVA and our other complete GPS solutions. UpLink is thrilled that top courses are transforming their businesses with our exclusive applications."
Nearly all of the courses named the innovative AdSmart revenue generating program as a significant factor in their decisions to install UpLink. "We’ve perfected a program that takes only three to four days to roll-out, resulting in substantial advertising and sponsorship revenue for our courses and helping to cover the entire cost of the GPS system lease payments," states Mike Cronin, UpLink’s senior vice president of sales. "This is unprecedented. And with the strong interest and orders we’re receiving, courses are recognizing UpLink as the safe choice in GPS."
UpLink’s solutions transform golf course operations and improve customer service with a better seamlessly integrated GPS view-screen and exclusive applications to improve golf car and maintenance vehicle management. With INOVA, courses can control car speeds, prohibit access to restricted areas and lockdown their fleets at night using the exclusive IQLink optional module. They can also track the location of golf cars and all maintenance vehicles in real-time and replay vehicle paths to identify issues and recommend fleet usage improvements.
All this is in addition to robust revenue generating and game improvement applications. Courses generate more revenue with GPS advertising, tournament management, remote food and beverage ordering and in-house promotions applications. Golfers improve their games with graphic course views, distances to the pin, hazards and other golf cars and convenient pro-tips.
The following courses have installed UpLink’s solutions since the PGA Merchandise Show:
â?¢ Celebration Golf Club (Florida)
â?¢ Chaska Town Course (Minnesota)
â?¢ Congressional Country Club (Maryland)
â?¢ Conklin Players Club (New York)
â?¢ Crystal Lake Golf and Country Club (Georgia)
â?¢ Dakota Winds Golf Course (North Dakota)
â?¢ FireRock Golf Club (Ontario)
â?¢ The Gauntlet Golf Club (Virginia)
â?¢ Gordon Lakes Golf Course (Georgia)
â?¢ Hawktree Golf Club (North Dakota)
â?¢ Hickory Stick Golf Club (Indiana)
â?¢ Houston Oaks Golf Course (Kentucky)
â?¢ Lake Hills Golf Club (Montana)
â?¢ The Ledges of St. George (Utah)
â?¢ Little Mountain Country Club (Ohio)
â?¢ The Oaks Golf Course (Wisconsin)
â?¢ Plantation Preserve Golf Course and Club (Florida)
â?¢ Prestwick Golf Club (Minnesota)
â?¢ Raspberry Falls Golf and Hunt Club (Virginia)
â?¢ Riverwood National Golf Course (Minnesota)
â?¢ St. Johns Golf and Country Club (Florida)
â?¢ Sandia Golf Club (New Mexico)
â?¢ Thousand Oaks Golf Club (Michigan)
â?¢ Vista Ridge Golf Club (Colorado)
â?¢ WeaverRidge Golf Club (Illinois)
â?¢ Whistle Bear Golf Course (Ontario)
About UpLink
Since 1998, Austin, Texas based UpLink Corporation has developed innovative GPS-based business solutions to help golf courses, clubs and resorts across North America engage their golfers, secure their fleets and transform their bottom lines. Considered the fastest growing GPS golf solutions provider in North America, UpLink’s solutions are installed at renowned courses including Walt Disney World Resort and Poppy Hills Golf Course. This year, UpLink introduced a completely new point of view on GPS with INOVA, a total GPS golf business solution offering a number of industry firsts including integrated widescreen dashview or roofview GPS displays, multimedia audio, integrated maintenance vehicle tracking applications and multi-event GPS advertising.
Committed to assisting courses in generating revenue while controlling costs, UpLink offers a turnkey sponsorship program to help courses transform GPS advertising into long-term profit centers. The last 20 courses to use this program averaged over $78,000 in advertising revenue. Moreover, UpLink offers the only GPS solutions with intelligent car control options, addressing key issues of golfer safety, car theft and course damage. Committed to GPS golf industry innovation, UpLink owns a number of patents and is the exclusive GPS partner to leading golf car manufacturer, Club Car, Inc. For more information, visit www.uplinkgolf.com.
Contact:
Corrine Perry-Rotan
Email: cperry@uplinkgolf.com
Tel: (512) 637-4884
