World Renowned Instructor Will Wear and Promote Advanced NEOX Lens Technology
SAN DIEGO, CA., June 14, 2006 — Callaway Golf Eyewear, a licensee of Callaway Golf (NYSE: ELY), today announced it has reached agreement with David Leadbetter, the world’s leading golf instructor, to endorse the Company’s product line. Mr. Leadbetter, who has worked with many of the world’s top golf professionals and amateurs, is committed to the advancement of ocular health and performance enhancements through technological breakthroughs in eyewear. He has long been associated with the best in technology and product superiority in the game of golf.
"I am pleased to be working with the latest in lens technology that supports both ocular health and game enhancing performance," Mr. Leadbetter said. "In my many years of teaching and playing, I have never found an eyewear product that has the features and benefits of the NEOX lens technology that is built into every Callaway Golf Eyewear design. Callaway Golf has always been an industry leader in technologically superior products, and Callaway is now setting the standard for a valued and necessary piece of equipment in eyewear."
Mr. Leadbetter continued, "As a strong promoter of health in golf, I have always recognized the need for solar protection for my eyes. Until now, I had never found a lens technology that provided for both protection and non-distortive vision, that could actually benefit performance on the golf course. With Callaway Eyewear I find game improving results when it comes to tracking ball flight, seeing terrain variation and increasing my ability to read greens. This is a truly unique experience in being able to use sunglasses from tee to greens with the confidence of performance, being protected and completely comfortable all day long."
Contact:
Rick Menolez
11633 Sorrento Valley Rd., Ste. 4A
San Diego, CA 92121
858.569.4070 ext. 131
858.212.5722 mobile
rick@callawayeyewear.com
www.callawayeyewear.com
