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Callaway Partners

July 6, 2006

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San Diego, CA – Callaway Golf Eyewear, featuring advanced NEOX lens technology, announces:

CALLAWAY GOLF EYEWEAR RX PROGRAM

Callaway Golf Eyewear is pleased to announce the exclusive partnership with Hoya Vision Care, Americas. Now get your Callaway Golf Eyewear with your prescription in it. This is just another example of Callaway Golf’s commitment to innovation and a legacy of performance, backed by science and proven results, which Callaway consumers have grown to expect.

Now anyone with a +3.00 to a -5.00 prescription can wear this sunglass, and it’s patented lens formula, with their personal prescription in the entire lens. Average cost of prescription $250 to $300 plus frame cost. For details, visit www.callawayeyewear.com/rx/

Contact:
Rick Menolez

11633 Sorrento Valley Rd., Ste. 4A

San Diego, CA 92121

858.569.4070 ext. 131

858.212.5722 mobile

rick@callawayeyewear.com

www.callawayeyewear.com

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