Unique Head/Shaft Design Delivers Pure Response and Unparalleled Feel
BEAVERTON, Ore. (August 16, 2006) – Nike Golf’s revolutionary design and engineering will elevate the importance of touch and feel in putting to a whole new level with the introduction of its line of Unitized putters this fall. The four Unitized models, which are promising to be the most technologically advanced putters in the market, were officially unveiled by Nike Golf executives and designers at a special Unitized preview event during the PGA Championship in Chicago, IL. Nike Golf Tour athlete Paul Casey, who recently won on the PGA European Tour with a Unitized putter prototype, also attended the preview occasion.
The Unitized, which takes its name from the definition "to make a single unit," holds the distinction of being the only putter in the marketplace that has the head and shaft designed and engineered as one piece. As such, Nike Golf’s seamless construction creates an express line straight from the putter face to the grip, with no stops along the way to interrupt frequencies between the putter head and the golfer’s hands. This delivers a pure response and unparalleled feel, a sense of touch which is further enhanced by the forged head and precision milled face. Unitized’s better feedback translates into better distance control for fewer putts.
Nike Golf is introducing four models within the Unitized putter line — the Tiempo, Retro, Neo and the Techno. With four head designs to suit any golfer’s preference, each of the four models shares the same Unitized optimal feel technology, along with a distinctive visual differentiation that is brought about by the straighter, cleaner look of the head/shaft unit, and by the uniform black nickel plating of the head/shaft unit. All four feature the WINN Advanced Integration Pistol Grip, and True Temper Straight Taper steel shaft technology.
Retail stores and golf shops nationwide will carry the Unitized putters beginning November 1. Available in 33", 34" and 35" lengths, and right and left handed, each of the four models will carry a suggested retail price of $299.00.
The introduction of the Unitized putter comes at a time when Nike Golf is enjoying its rise as arguably the fastest growing golf company in the industry. It continues to lead the PGA TOUR in the following categories:
Most driver wins with 10 by the Nike SasQuatch
Most iron wins with 10
Most fairway woods wins with 9
Most wedge wins with 10
Located in Beaverton, Oregon, Nike Golf designs and markets golf equipment, apparel, balls, footwear, bags and accessories worldwide. Nike Golf is passionately dedicated to honoring and respecting the traditions and heritage of the game, and to providing committed golfers with the absolute best equipment in the game. In 2006, Nike Golf’s PGA Tour Staff has accumulated 10 PGA Tour victories and 39 top-10 finishes, as well as one victory on the Nationwide Tour and five additional international wins. For more information on Nike Golf, visit our Web site at www.nikegolf.com. Editors and journalists in the U.S. seeking editorial information and downloadable images, visit www.nikegolf.com/presscenter. For international journalists, please contact Nike Golf’s public relations representative in respective countries for information.
Contact:
Beth Gast – Nike Golf
(503) 532-8852
Beth.Gast@nike.com
