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Datrek Creates Line Of Cart Bags Specifically For Green Grass Accounts

August 23, 2006

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Three new bags offer customization on traditional to progressive-style bags

SPRINGFIELD, Tenn. – Datrek, a leading brand of premium golf bags, has created three new cart bag styles specifically for the green grass market, announced Harry Murley, vice president of on-course sales.

"We’re committed to being a one-stop-supplier for the on-course pro shop," said Murley, "With club members having different preferences, we want the pro shops to be able to meet the different needs of all their members. The three bags in this new line address different age groups, and different demographics."

All models in the new Country Club Bag line are engineered to include sleek customization and embroidered club logos. In addition to a wide variety of color options, all bags feature full-length dividers, a towel ring, umbrella sleeve and rain hood. Available for delivery this Fall, the three new models will include:

The Traditional Cart Bag

â?¢ Pure classic styling for those who prefer the "old school" look

â?¢ Nine-inch velour top with 6-way club divider

â?¢ Six large, easy access pockets

â?¢ Available colors include hunter green/brown simulated leather, navy/brown simulated leather and black/black simulated leather

â?¢ Suggested retail price is $175

The Modern Cart Bag

â?¢ Contemporary styling is on par with today’s look

â?¢ Nine-inch padded nylon mesh top with 14-way full club dividers

â?¢ Eight large, easy access pockets including sling keeper pocket

â?¢ Available colors include burgundy/black/silver, royal/black/silver and warm grey/black/silver

â?¢ Suggested retail price is $170

The Tech Cart Bag

â?¢ Progressive styling with an ultra-sleek look

â?¢ Nine-inch padded nylon mesh top with 14-way full club dividers

â?¢ Integrated putter tube

â?¢ Eight large, easy access pockets including sling keeper pocket

â?¢ Available colors include grey/graphite/black, burnt orange/silver/black, red/silver/black, black/graphite/black and cobalt/silver/black

â?¢ Suggested retail price is $160

The Datrek brand is owned by Datrek Miller International (DMI), a leading supplier of products and value-added services to the golf industry. For over 50 years, the company has had a history and reputation for designing, manufacturing, marketing, and supplying premium golf accessories including golf bags, travel covers, bag tags, head covers, towels, luggage, and a wide assortment of gifts and awards. DMI services over 7,000 points of sale through multiple distribution channels with a wide selection of products and value-added services representing multiple brands within the golf industry. More information and a full product catalog can be found at www.dmigolf.com.

Contact:
Josh Raymond – Alday Comunications

615.791.1535 x 28

josh@aldaycommunications.com

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