SPRINGFIELD, Tenn. – ForeFront Holdings, formerly Datrek Miller International, has promoted Paul Branlund to vice president of sales for its off-course division, according to Mike Hedge, chief executive officer. ForeFront is a leading distributor of golf accessory products and owns the Datrek, Burton and Miller Golf brands. Branlund will be responsible for all sales activities to off-course retailers and will continue serving on the company’s product development team.
"Promoting Paul to oversee our off-course sales is part of our effort to position ForeFront for increased growth," said Hedge. "We’re in the process of acquiring new companies and expanding our product portfolio. Having someone of Paul’s expertise to successfully manage one of our most vital divisions will be an asset to
ForeFront."
Previously, Branlund was director of marketing for the off-course division. He joined the company in 1996 as territory sales manager and has also served as region sales manager. Prior to joining ForeFront, Branlund gained 10 years of experience in golf specialty retail, with much of that experience at the management level.
ForeFront Holdings (OTCBB: FOFH), formerly Datrek Miller International, is a leading supplier of golf accessory products and services. The company and its subsidiaries have been designing, manufacturing, and marketing premium quality golf accessory products since 1907. ForeFront currently owns the Datrek, Burton and Miller Golf brands while carrying licensing agreements with the NCAA, NFL/Wilson Sporting Goods, PGA Tour, LPGA, Champions Tour, Nationwide Tour, and the Ryder Cup. ForeFront services over 8,500 points of sale through multiple distribution channels offering a wide selection of products and value-added services representing multiple golf industry brands. More information and a complete product catalog can be found at www.forefrontgolf.com.
Contact:
Joshua J. Raymond | Account Executive
Alday Communications, Inc.
144 Southeast Pkwy., Ste. 250
Franklin, Tennessee 37064
615.791.1535 x 28
www.aldaycommunications.com
