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Laser Link Golf The Official Distance Measurement System Of The 2006 People vs. The Pros

October 16, 2006

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Tune in to ESPN2 on Tuesday, October 17th at 7:30 P.M. EDT

MADISON, WI – Laser Link Golf will be a part of the most unique competition in golf this October 17, when all competitors will use the Laser Link Distance System during the 2006 People vs. The Pros held at Pinehurst Resort in Pinehurst, NC. This one-of-a-kind event pits regular amateur golfers against top professional golfers from the PGA Tour and the Senior PGA Tour. The winner of this year’s 18-49 Division will win the opportunity to square off against PGA Tour player Retief Goosen, while the champion in the 50+ Division will win the chance to go toe-to-toe with Senior PGA Tour player Gary McCord.

"There really is no other event that puts a regular golfer in this type of situation," said Dan Steiner, Vice President, Laser Link Golf. "It will be important for them to have accurate information, and the Laser Link Distance System will allow them to have the same exact distance information as their Tour professional opponent."

During the entire event, from the amateur qualifying rounds to the championship matches, the amateurs and professionals alike will use the Laser Link Distance System and the QuickShotâ?¢ Rangefinder to get their accurate distance measurements to the flagstick. As everyone knows, accurate measurements are very important to top professional players, but they’re just as important to amateur golfers as well. Knowing the distance is the first step in hitting a good shot, and the Laser Link Distance System is the fast, simple, and easy way to get the job done.

"The Laser Link System was a terrific addition to the event," said Andrew Batkin, CEO of Manhattan Beach, Ca. based Innovative Media Solutions, LLC, the People vs. the Pros organizer. "Every player in the field truly benefited from the information, and because the System is so fast and so easy, pace of play was the best it’s ever been."

Tune in to ESPN2 at 7:30PM Eastern on October 17 to see the Laser Link Distance System in action.

About Laser Link Golf

Laser Link Golf is the producer of the Laser Link Distance System, the revolutionary distance measurement system designed specifically for golf. The laser-based system utilizes two components – a handheld laser rangefinder and a flagstick-based reflector – to determine the exact distance to the flagstick. Laser Link Golf products include the popular QuickShotâ?¢ rangefinder, the SmartStickâ?¢ reflector system, and the Smartyâ?¢ flagstick reflector. The System is designed to speed up play and add enjoyment to the game. It is in use at more than 1,000 private clubs around the country, and several more daily fee courses. Laser Link Golf is based in Madison, WI, and is owned and operated by many of the same individuals that started SoftSpikes®. They are involved in Laser Link Golf for the same reason they got involved in SoftSpikes® – both are good for the game!

People vs. the Pros is a production of Innovative Media Solutions, LLC

Based in Manhattan Beach, California, Innovative Media Solutions, LLC

(IMS) develops unique, compelling and custom designed Integrated Media

Programs for major corporations to reach specific and very targeted demographics. IMS creates dynamic value-added events that effectively blend the use of TV, print, online, database development, event marketing and hospitality. The unique synergy of IMS strategic resources empowers sponsors and advertisers to maximize their investments by transcending common advertising clutter and delivering focused product or service messages to the right audience at the right time.

Contact:
Mary Beth Lacy at

(760)-202-1181 or

mb@mblacy.com

Corporate Information:

Dan Steiner

5237 Verona Road, Madison, WI 53713

608-249-4653

608-249-7474 (Fax)

www.laserlinkgolf.com

info@laserlinkgolf.com

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