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Pulsar Dominates The Frys.Com Open

October 18, 2006

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4 Of The 10 Finishers, Including The Winner Wore Pulsar, Marking The 165th PGA TOUR Victory For The Softspikes-Brand

Gaithersburg, Maryland, October 16, 2006 â?¦ Softspikes’ Pulsarâ?¢, the #1 Cleat on the PGA TOUR, dominated the PGA TOUR again this past weekend as the winner of the FRYS.com Open, and 4 of the top 10 finishers, chose the high performance cleat, which has become the overwhelming choice among PGA TOUR players.

A product of PrideSports, Softspikes’ parent company and the world’s premier golf accessories company, Pulsar is part of the Company’s one-two punch that drives the golf cleat market, combining with Black Widow, the #1 selling cleat brand of all-time.

"Whether its on TOUR, at green grass or in off-course channels, Softspikes-brand cleats continue to lead the marketplace and serve as the benchmark for all other products in the category," said Rick Oleksyk, President, PrideSports. "Consistent TOUR leadership is certainly a forte of Softspikes, but it is our continued dominance at all channels of retail that truly sets our brand apart from the competition."

Pulsarâ?¢ by Softspikes® features the Company’s proprietary Reactive Comfort Technologyâ?¢. Through this technology, Pulsar delivers maximum comfort and performance via a 16 component design that reacts to every angle of force exerted by the golfer. As part of this design, flexor knuckles placed at the flex point on each of Pulsar’s eight legs offers enhanced strength, responsiveness and more than twice the flexibility of any cleat on the market. In addition, reinforced arched webbing between each of Pulsar’s legs delivers instant energy return every time the cleat is compressed. As a result, all of these features combine to produce a cleat offering unmatched stability and comfort.

Softspikes is a division of Pride Sports, which was formed in January 2003, following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, Pride Sports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.

Contact:
Glenn Mastro

gmastro@mastrocomm.com

Mastro Communications, Inc

732-469-5700

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