Medina, Shale Creek and The Quarry Golf Clubs Install INOVA Roofview GPS and Car Control Solution
AUSTIN, Texas (November 9, 2006) – UpLink Corporation (UpLink), the only provider of widescreen and dashview GPS golf business solutions, announces that Granite Golf Properties has selected UpLink as the GPS provider of choice for its three premier Ohio golf courses, Medina Golf Club and Shale Creek Golf Club in Medina and The Quarry Golf Club in East Canton. The courses will equip a combined 180 new Club Car Precedent vehicles with UpLink’s exclusive INOVA GPS units, offering the only widescreen roofview displays and integrated car control capabilities in the industry.
"We’re thrilled that Granite Golf Properties purchased our INOVA GPS solution for its three premier golf facilities," comments Mike Cronin, senior vice president of sales with UpLink. "All three courses will take advantage of INOVA’s unique widescreen interactive displays and backend course management system to improve service, better manage operations and generate new revenue."
Scott Schreck, Director of Operations at Medina Country Club, is impressed with the system’s advertising capabilities, commenting, "Our new INOVA widescreen displays not only provide a much better golfer experience, but offer unprecedented advertising exposure that will enable us to pay for the cost of the system. We’ve already pre-sold 13 sponsors, generating more than $50,000 in annual revenue."
With INOVA’s GPS advertising management capabilities, the three courses can easily upload ads to display on each GPS screen. In fact, Granite Golf Properties expects to book 12 sponsors for each of its courses, totaling 36 individual hole sponsorships. With anticipated annual revenue earnings of $4,000 per hole sponsored, the three courses combined would generate more than $100,000 in annual revenue.
In addition to GPS advertising, the Granite Golf Properties courses are taking advantage of INOVA’s full capabilities to:
– better manage its car fleets with exclusive car control and remote diagnostics
– increase outing bookings with advanced tournament management capabilities
– increase sales with remote food and beverage and pro shop ordering
– improve the golf experience with widescreen displays, full color course graphics, convenient pro-tips and precise distances to the pin, hazards and cars ahead and behind
– Enhance customer service and golfer safety with emergency messaging and alerts
Continues Schreck, "Technology is the age we live in and UpLink’s products will allow us to manage course operations more efficiently and differentiate ourselves from competition while improving our bottom line. We are excited to be partnered with an industry leader that understands the challenges among courses and can provide the tools to overcome them."
For more information on UpLink’s INOVA solution, please visit www.uplinkgolf.com or contact Corrine Perry-Rotan at cperry@uplinkgolf.com or 512-637-4884.
About Granite Golf Properties
Granite Golf Properties is an Ohio based company dedicated to the golf industry with a long history of successes and a solid reputation as a premier operator and developer of quality golf courses. Granite Golf Properties course portfolio includes three Ohio courses, Medina Country Club and Shale Creek Golf Club in Medina and The Quarry Golf Club in East Canton. For more information, visit www.granitegolfproperties.com.
About UpLink
Since 1998, Austin, Texas based UpLink Corporation has developed innovative GPS-based business solutions to help golf courses, clubs and resorts across North America engage their golfers, secure their fleets and transform their bottom lines. Considered the fastest growing GPS golf solutions provider in North America, UpLink’s solutions are installed at renowned courses including Walt Disney World Resort and Poppy Hills Golf Course. This year, UpLink introduced a completely new point of view on GPS with INOVA, a total GPS golf business solution offering a number of industry firsts including integrated widescreen dashview or roofview GPS displays, multimedia audio, integrated maintenance vehicle tracking applications and multi-event GPS advertising.
Committed to assisting courses in generating revenue while controlling costs, UpLink offers a turnkey sponsorship program to help courses transform GPS advertising into long-term profit centers. The last 20 courses to use this program averaged over $78,000 in advertising revenue. Moreover, UpLink offers the only GPS solutions with intelligent car control options, addressing key issues of golfer safety, car theft and course damage. Committed to GPS golf industry innovation, UpLink owns a number of patents and is the exclusive GPS partner to leading golf car manufacturer, Club Car, Inc. For more information, visit www.uplinkgolf.com.
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