TORONTO–Nov 21, 2006 — Element 21 Golf Company ("E21") is pleased to announce that the TV segment featured on the Golf Channel this past Saturday is now available for online viewers.
Based on the growing interest in the patented E21 Metal Alloy line of golf clubs, offering distance and accuracy unmatched by older technologies in golf, the upcoming Thanksgiving Day Golf Shot in Space makes the connection between advanced golf equipment technologies of Element 21 Golf Company and the pinnacle of human technological achievement the International Space Station. As a result, the Company was featured this past Saturday on a segment of Golf Central News on the Golf Channel.
The segment featured an interview with Mikhail Tyurin from the Space Station, as well as a CGI (Computer Generated Imagery) interpretation of Cosmonaut Mikhail Tyurin EVA (Extra-vehicular Activity) exiting the (ISS) International Space station. He will hit the golf shot off a platform on the ISS using a gold plated E21 golf club and ball from a specially constructed tee mounted on the platform.
The Golf Channel segment can be viewed at:
http://www.e21.ca/media/e21_golf_channel_golf_central.php
The gold plating is required in order to eliminate the risk of any static electrical discharge. Like Alan Shepard 35 years ago, Mikhail Tyurin will have to swing the club one-handed due to the limited flexibility of his space suit.
The segment also showed some of the early training preparation of Mikhail practicing for the event in full gear underwater, simulating a zero gravity environment. While he is a novice golfer, ground training he received from golf luminaries LPGA Hall of Fame golfer Carol Mann and PGA Director of Instruction Rick Martino here on Earth seem to have given him the bug to learn the game as it’s played down here on Earth.
The event itself will be shown live on the E21 Golf website (www.e21golf.com) on Wednesday between 9:00PM-10PM EST, and is expected to garner widespread news coverage around the world. The Golf Ball will actually be tracked as it orbits the Earth, essentially becoming the smallest orbiting purpose-built ‘satellite’ tracked live from Earth.
In addition to commemorating the 35th anniversary of the famed ‘moon shot’ by Alan Shepard, the Company wants to underline the fact that its golf clubs are made using a special E21 Metal Alloy originally developed after decades of work by scientists and metallurgists for advanced aeronautic and space applications. First used in MiG jets, and now in use on the Space Station, the advanced metal provides superior performance versus other high performance metals in terms of its strength-to-weight ratio. E21 scientists have worked for the last 5 years to develop the complex manufacturing production techniques to work with this alloy, and have developed clubs that provider better distance, lower dispersion patterns, and unrivalled precision and consistency over traditional materials currently in use by the industry.
About Element 21 Golf Company:
E21 holds the exclusive right to manufacture golf products using proprietary E21 Scandium Metal Alloys. Through a sophisticated multi-technology production path, E21 manufactures shafts, drivers, and other clubs with marked improvements in distance, accuracy and feel over competing products. In recent months a number of high profile golf professionals have switched to or began testing E21’s Eagle One shafts. E21 Scandium products are 55% lighter and offers 25% strength to weight advantage over Titanium alloys, the current standard in the golf equipment industry. The advanced dynamics of E21 Alloys and the material economics offer a performance-enhanced alternative to manufacturing driver clubs with Titanium, the largest segment of the annual $5.5 billion U.S. golf equipment marketplace.
E21 recently announced its "Golf Shot Around the World Mission" in celebration of the 35th anniversary of Alan B. Shepard Jr.’s historic Apollo 14 Mission. Just about every single record for distance in the golf industry will be shattered on November 22, 2006 when an astronaut will hit a golf ball into orbit around the earth — using an E21 golf club. It is only natural that this event takes place on the International Space Station, considering that E21 Alloys are also used on the Space Station in high strength, fatigue resistant applications.
E21 Golf — The Evolution Is Inevitable!
Media members interested in testing any of the Element 21 Golf products for an editorial review should contact Joe Wieczorek or Bart Henyan of the Media Group at (847) 956-9090 or e-mail joe@themediagroupinc.com or bart@themediagroupinc.com
Contact:
Joe Wieczorek
The Media Group, Inc.
(847) 956-9090
E-mail: joe@themediagroupinc.com
