Draw-Enhancing Clubs From the No. 1 Driver in Golf Now Offered in a Men’s and Ladies’ Set that Combines Two Rescue Clubs and Six Irons
CARLSBAD, Calif. (November 29, 2006) – Recently, the TaylorMade Golf Company introduced a new line of golf equipment called r7 Draw, aimed at improving golfers who need help hitting a draw or softening a slice. The r7® Draw family includes a 460 cc driver, fairway woods, Rescue® clubs and irons, each sold separately.
Now TaylorMade has introduced the r7 Draw Combo Set, an eight-club set that combines two r7 Draw Rescue clubs (3 and 4) and six r7 Draw irons (5- through pitching wedge). A women’s r7 Draw Combo set is also available, consisting of two r7 Draw Rescue clubs (4 and 5) plus six r7 Draw irons (6-iron through attack wedge).
"More and more players, from tour professionals to club champions to high handicappers, are replacing their long-irons with Rescue clubs," said Sean Toulon, TaylorMade’s executive vice president of product and brand creation. "That’s especially true for the type of player that needs help hitting a draw. By offering the r7 Draw Combo set, players don’t have to spend money on two long-irons that they don’t intend to use."
The r7 Draw Combo set (men’s and ladies’) will be available at TaylorMade’s retail partners starting in mid-November, at a manufacturer’s suggested retail price of $840 in steel and $1,080 in graphite.
"We’re confident that many players will choose the r7 Draw Combo set based not only on the virtues of our Draw-Weighted Technology, but also on TaylorMade’s expertise at developing the best hybrid clubs in golf," said Toulon.
TaylorMade has ranked an overwhelming No. 1 in hybrid use on the PGA Tour. More TaylorMade Rescues were put in play in 2006 than the next two competitors combined.* TaylorMade won 45 out of 48 hybrid counts on the PGA Tour in 2006, making it the clear choice amongst the world’s best players.* TaylorMade is also the hybrid of choice among non tour players – TaylorMade has ranked No. 1 in hybrid sales in the U.S. in 2003, 2004, 2005 and so far in 2006.**
* Darrell Survey hybrid counts, 2006
** Based on market research conducted by Golf Datatech
About Taylor Made Golf Company, Inc. dba TaylorMade-adidas Golf Company
Taylor Made Golf Company has led the golf industry’s technological revolution since the company was founded in 1979. TaylorMade metalwoods, irons and putters have been used to win hundreds of professional golf tournaments around the world. In 1998, TaylorMade became a wholly owned subsidiary of the adidas Group. adidas Golf footwear and apparel is the choice of hundreds of professional golfers around the world. Learn more about TaylorMade-adidas Golf and its brands at (800) 888-CLUB or www.tmag.com , www.taylormadegolf.com , www.adidasgolf.com , www.maxfli.com.
Contact:
TaylorMade-adidas Golf
John Steinbach
Tel: 760.918.6330
eMail: john.steinbach@tmag.com
