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Softspikes Cleats Dominate At Buick Invitational

January 31, 2007

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More Than Half The Field, And 6 Out Of The Top 10 Finishers, Wear Softspikes Brand Cleats

Gaithersburg, Maryland, January 30, 2007 â?¦ PrideSports, maker of Softspikes® and the world’s leading manufacturer of golf cleats and the #1 cleat on the PGA TOUR for 11th consecutive seasons, continued its dominance on the PGA TOUR as 6 out of the top 10 finishers in the Buick Invitation wore Pulsarâ?¢ cleats. Further, over 70% of field choosing plastic cleats, chose to wear the Softspikes brand. This dominant performance follows back-to-back victories for the Pulsar cleat, at the Mercedes Championships and the Sony Open, to kick-off the 2007 PGA TOUR season.

Led by Pulsarâ?¢, the #1 plastic cleat model on the PGA TOUR, and BlackWidowâ?¢, the #1 selling cleat model in the world, PrideSports opened the 2007 season with almost 70% usage among PGA TOUR golfers wearing plastic cleats. Further, the start of the 2007 season reveals that plastic cleats continue to be the choice among the majority of PGA TOUR golfers, with almost 70% player usage.

Pulsarâ?¢ by Softspikes® features the Company’s proprietary Reactive Comfort Technologyâ?¢. Through this technology, Pulsar delivers maximum comfort and performance via a 16 component design that reacts to every angle of force exerted by the golfer. As part of this design, flexor knuckles placed at the flex point on each of Pulsar’s eight legs offers enhanced strength, responsiveness and more than twice the flexibility of any cleat on the market. In addition, reinforced arched webbing between each of Pulsar’s legs delivers instant energy return every time the cleat is compressed. As a result, all of these features combine to produce a cleat offering unmatched stability and comfort.

Softspikes is a division of Pride Sports, which was formed in January 2003, following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, Pride Sports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.

Contact:
Glenn Mastro

gmastro@mastrocomm.com

Mastro Communications, Inc

732-469-5700

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