Joint initiative will provide lead generation, sales management and e-communication services to residential community developers
Manhattan Beach, CA – February 5, 2007 – VCT, the leading provider of Relationship Marketing and Sales Solutions to the golf and private club industries announced today that it has created a partnership with GolfCourseHome®Network to provide residential community developers with an end-to-end management solution for both generating and managing prospect relationships "from first contact to signed contract". The collaboration will focus on lead generation marketing, sales process management and e-newsletter publishing to improve and increase sales activity and effectiveness.
VCT’s MarketReachâ?¢ solution is known for its unique ability to track multiple sales processes and deliver company-wide visibility into the sales pipeline across different communities, or for different needs within a specific community – such as secondary sales of club memberships and events.
Comprised of more than 20 unique golf course real estate websites, GolfCourseHome®Network features a wide selection of private gated golf course communities, luxury golf homes, luxury golf course communities, and active adult communities. "Success in today’s market depends on the ability to get your message out to the untold millions of possible customers, which is our core strength", noted David Lott, Editor and Publisher at GolfCourseHome®Network.
"This combination of upfront lead generation, with GolfCourseHome®Network’s extensive reach into online marketing, together with VCT’s customized sales and prospect management solution is a powerful ‘one-two punch’ that attacks a significant challenge for developers", said Dan Sharry, Vice President-Sales & Marketing at VCT. "Lead tracking, closing ratios and executive level visibility are all improved with this unified platform."
About VCT
VCT is focused exclusively on marketing, sales and communication methodologies that drive revenues, profitability and growth. As the leading provider of marketing, sales process management and e-newsletter publishing solutions, VCT has helped hundreds of clients nationwide rapidly implement custom solutions to meet their specific needs. VCT’s MarketReachâ?¢ Solution and E-Publishing Services continue to exceed expectations – across all segments of the golf and club industries. For more information, visit VCT at www.vctcorp.com
About GolfCourseHome®Network
Connecting Master-Planned Communities to Qualified Buyers Since 1995
The core mission of GolfCourseHome®Network is to provide golf and waterview community marketers the greatest exposure to motivated buyers through its extensive network of Internet marketing sites, hot links, press releases and direct e-mail newsletters. Since 1995, GolfCourseHome®Network has grown to become the online resource for executives looking to purchase golf course homes and lots in master-planned golf and waterview communities.
Contact:
Dan Sharry
VCT Corporation
877.258.2676 ext 214
dsharry@vctcorp.com