Highlighted by New ClimaCool and ClimaLite Tops and Bottoms
CARLSBAD, Calif. (February 7, 2007) -adidas Golf, a brand of the TaylorMade-adidas Golf Company, has unveiled its 2007 men’s fall and winter line of apparel, including new ClimaCool and ClimaLite tops and bottoms that make up the Core Performance, Athletic Performance and Tour Performance collection.
adidas Golf’s ClimaCool is a moisture-management technology that incorporates the best moisture management fabric in the industry, Invista’s CoolMax® Extreme. ClimaCool is designed to improve air-flow, resulting in a more breathable garment that reduces skin temperature and keeps the wearer cool and comfortable.
adidas Golf’s ClimaLite® fabric technology wicks sweat away from the skin to the outer fabric face for quick evaporation, keeping the golfer drier and cooler. The result is a shirt that fits well, looks stylish and which keeps the player cooler, drier and more comfortable.
"Our new line of men’s apparel combines fashion-forward design with superior performance technologies," said Patricia Dahan, adidas Golf director of global apparel. "The members of our tour professional staff who have already tested these garments in competition have raved about the look, feel and comfort."
New men’s fall/winter offerings include:
ClimaCool Motion Mesh Solid Polo
â?¢ rib-self collar
â?¢ open-hem sleeve
â?¢ UV protection
â?¢ anti-microbial finish
â?¢ adidas brandmark at back neck yoke
â?¢ 100% mesh ventilation
â?¢ seven color combinations: royal/navy, maui/graphite,
kiwi/graphite, white/black, black/graphite,
university red/black, clementine/university red
â?¢ manufacturer’s suggested retail price (MSRP) $75
ClimaCool Motion Color Block Polo
â?¢ rib-knit collar
â?¢ open-hem sleeve
â?¢ UV protection
â?¢ anti-microbial finish
â?¢ mesh sleeve construction
â?¢ adidas brandmark at back neck yoke
â?¢ six color combinations: navy/white, royal/navy,
white/graphite, graphite/Maui, black/white,
university red/black, Clementine/university red
â?¢ MSRP $75
ClimaCool Pant
â?¢ two back welt pockets
â?¢ concealed back mesh gussets
â?¢ concealed calf mesh gussets
â?¢ constructed belt loops
â?¢ UV protection
â?¢ anti-microbial finish
â?¢ six colors: navy, arctic, white, ecru, black, graphite.
â?¢ MSRP $75
adidas Golf men’s apparel is sold through green grass and golf specialty shops.
About Taylor Made Golf Company, Inc. dba TaylorMade-adidas Golf Company
Taylor Made Golf Company has led the golf industry’s technological revolution since the company was founded in 1979. TaylorMade metalwoods, irons and putters have been used to win hundreds of professional golf tournaments around the world. In 1998, TaylorMade became a wholly owned subsidiary of the adidas Group. adidas Golf footwear and apparel is the choice of hundreds of professional golfers around the world. Learn more about TaylorMade-adidas Golf and its brands at (800) 888-CLUB or www.tmag.com , www.taylormadegolf.com , www.adidasgolf.com , www.maxfli.com.
The adidas Group is one of the global leaders in the sporting goods industry offering a wide range of products around the three core segments adidas, Reebok and TaylorMade-adidas Golf. Headquartered in Herzogenaurach, Germany, the Group has approximately 25,000 employees worldwide and generates sales of about â?åÂ9.5 billion (2005).
Contact:
TaylorMade-adidas Golf
John Steinbach
Tel: 760.918.6330
eMail: john.steinbach@tmag.com