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Angel Park And OB Sports Unveil Live Chat Capability On www.angelpark.com

April 17, 2007

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LAS VEGAS, Nev. – OB Sports Golf Management announced the implementation of live chat service at Angel Park Golf Club. Those who log on to www.angelpark.com and click on the live chat icon are able to contact an Angel Park representative in real time to confirm starting times, check rates, check weather conditions, get directions as well as a host of other bits of information.

"In our technologically fueled society, people are becoming more comfortable emailing, text messaging or instant messaging than they are talking on the telephone," said Phil Green, President of OB Sports Golf Management. "This is just another way to communicate to golfers who are typically quite ‘tech-savvy’."

No stranger to cyber space, OB Sports is recognized as one of the leaders in the industry at leveraging both technology and the internet to communicate with their guests and ultimately drive rounds and revenues for their respective courses. For example, their Best Rate Guarantee program provides the pledge that guests will receive the best rate guaranteed if they book on line at the club’s official website. Email confirmations and thank you’s are consistently utilized by course staff. And group sales managers at OB Sports-managed facilities utilize customized html-based on-line proposal program to send proposals to tournament planners via email.

"Our golfing guests have been very responsive to the internet-based marketing programs," said Kris Strauss, Director of Sales and Marketing for OB Sports Golf Management. "Although we still get a large amount of telephone-based reservations and inquires, the amount of internet traffic and web-based bookings continues to grow exponentially, each year. The adaptation of Live Chat technology provides will continue to make it easier for potential customers to communicate with us on-line. "

Commonly referred to as Las Vegas’ most complete golf experience, Angel Park Golf Club is a 36-hole facility located in the Summerlin area of Las Vegas. Its Mountain Course and Palm Course were both designed by Arnold Palmer. The club is also home to the 12-hole Cloud Short Course, the world’s original natural grass putting course and an expansive practice tee – all of which are lighted for evening enjoyment.

Angel Park Golf Club is professionally managed by Scottsdale-based OB Sports Golf Management. OB Sports currently manages 25 premier golf facilities throughout the United States and Mexico. Known for its comprehensive and personalized services since 1972, OB Sports has become widely acclaimed as the leader in boutique-style golf course management. For more information on OB Sports, visit www.obsports.com or call 480-948-1300.

For more information about Angel Park Golf Club visit www.angelpark.com or call (702)254-4653.

Contact:
Kris Strauss

(480) 518-5003

kstrauss@obsports.com

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