Women’s Bag and Accessories Market Leader Increases Presence in Northeast, Midwest
(Haddonfield, NJ) – Trend-setting designer Keri Murschell announces that her company, keri golf, has hired Joan Ball, Sally Fox and Tami Herman as Sales Representatives to help service rapidly expanding demand for its distinctive bags and accessories.
Ball and Fox will handle key accounts in the Midwest, focusing on Arkansas, Indiana, Kansas and Missouri. Herman will service clients in the New England area, including Connecticut, Massachusetts, New Hampshire, Rhode Island and Vermont.
Boasting extensive experience and established relationships, keri golf’s new sales reps also work with a variety of apparel brands, including Ame & Lulu, Claudia Romana, IZOD G and Pahr72.
"We are confident that Joan, Sally and Tami will be able to use their contacts and represent keri golf as a distinctly feminine, fashion-forward brand," says Murschell, the company’s founder and principal designer. "We value their knowledge of the golf industry and look forward to working with them to showcase our fun bags and accessories that exude personality."
Made exclusively from premium fabrics, keri golf’s high-end, fashionable women’s bags and accessories retail from $65 to $375. Highlights of the Spring 2007 collection include "classic" quilted bags in pink and black, as well as the signature "christina" bag named for LPGA Tour star Christina Kim. Also of note are the company’s totes, headcovers and newly-introduced junior bags with embroidered bumblebee, ladybug and golf cart icons for a fun, youthful vibe.
Designed to match the unique personality of modern women golfers, the attention-grabbing line showcases sleek, modern looks and unmatched craftsmanship using durable water-, stain- and piling-resistant materials. keri golf’s one-of-a-kind cart and stand bags include specialized pockets for balls, an insulated storage space to keep snacks and drinks cold, external tee holders and personalized monogramming.
For more information, please visit www.kerigolf.com or call 888.332.5053.
About keri golf
A life-long golfer, Murschell started keri golf in 2003 with an eye toward combining her passion for golf, travel and fashion. Her goal was to create a feminine golf bag with classic appeal and rich accents. Carried in competition by several LPGA Tour players, keri golf’s boldly-patterned products combine chic style with utility and function. Attractively priced, the extremely popular trend-setting line enables golfers of all abilities to look like professionals on the course. The line is carried in Europe at Breuninger department stores, Woman On Sports and Golf Glam Ireland.
Contact:
Andrea Latta
Buffalo Communications
703.891.3383
alatta@billycaspergolf.com
