Golfers Can Win Three Dozen Trispeeds Each Week on www.srixon.com
ATLANTA, May 17, 2007 – Srixon will kick off the summer golf season with a promotion on their new high performance golf ball, Trispeed. Golfers will have the opportunity to win three dozen Trispeed golf balls each week during the six-week "Trispeed Triple Threat Giveaway" at www.srixon.com.
"We launched the multi-layer Trispeed in January, and since then this golf ball has received great reviews from both retailers and golfers alike," stated Mike Pai, vice president of sales and marketing, Srixon Sports. "This is a tremendous product for a wide range of golfers. We’ve heard from many people who marvel at the added distance Trispeed has given them and who are amazed at how great it feels. Now that the golf season is getting into full swing throughout the country, we want to ensure golfers know about Trispeed and continue the momentum."
The three-piece Trispeed golf ball is designed for the golfer looking for the benefits of a multi-layer golf ball without sacrificing distance. The ball features a super soft, proprietary Energetic Gradient Growth core, which is firmer on the outside and progressively softer towards the center, for optimal high launch and low spin conditions. The mid-layer is developed with Srixon’s patented Rabalon® HR blended ionomer for enhanced ball speed, while the soft Rabalon® blended cover delivers an incredible feel and amazing velocity. The Trispeed golf ball is sold exclusively at golf facilities and golf specialty stores for a suggested retail of $40.00.
The six-week "Trispeed Triple Threat Giveaway" begins May 21 and runs through July 2, 2007. To register for the giveaway, visit www.srixon.com. An internet advertising campaign on key golf sites will support the promotion.
About SRI Sports
SRIXON Sports USA, Inc., based in Lawrenceville, Ga., has been distributing premium golf balls and equipment in the U.S. since 1997 and is a subsidiary of SRI Sports Limited. SRI Sports Limited is the number one golf club manufacturer in the world’s second largest market, Japan, and is one of the world’s leading patent holders in golf ball technology. SRIXON golf balls earned 26 tournament victories on multiple professional tours around the world in 2006. For more information about SRIXON, please visit www.srixon.com.
Contact:
Jackie Beck, 860 304-3643, jackiebeck@srixon.com
Mike Pai, Srixon Sports USA, Inc., 678 518-5121, mike@srixon.com
