Successful Walk-in Procedure Leads to Partnership between Laser Spine Institute and Peter Jacobsen Productions
BONITA SPRINGS, Fla. (June 1, 2007) – Following an unprecedented return to professional play after undergoing arthroscopic spinal surgery, 7-time Tour and 2-time Champions Tour winner Peter Jacobsen and Tampa-based Laser Spine Institute (LSI) announce a multi-year partnership today, naming Peter Jacobsen Productions (PJP) agency-of-record for sports marketing services.
LSI specializes in alternative back surgery with local atheistic. This minimally invasive technique allows patients to quickly return to their normal lifestyle and allowed Peter to quickly return to competition on the PGA TOUR.
As a result, PJP will represent LSI in all sports marketing and cause-related activities. "LSI is thrilled to have a relationship with one of the best product testimonials we could have ever asked for in Peter," said Bill Horne, LSI Chairman and CEO. "And we’re just as excited to utilize PJP’s global network and resources to help educate the millions of people that suffer from back pain with the simple fact that our technology can help improve their lives."
PJP’s initial work will concentrate on integrating and aligning LSI’s advertising and promotional strategies with athletes and sponsorship properties.
"This partnership provides PJP and LSI with significant new opportunities for growth and various branding opportunities," said Ed Kiernan, PJP’s executive vice president and chief marketing officer. "Our goal is to establish a strong hold for LSI in the lifestyle golf community, while evaluating other sports where appropriate."
ABOUT PJP
Founded in 1988, Peter Jacobsen Productions, (www.pjp.com), is a full-service sports marketing and event management firm that specializes in golf solutions, tournament management, marketing and sponsorship. PJP provides services ranging from concept, packaging and marketing of golf tournaments, to specialized corporate outings, athlete/entertainer representation, consulting, broadcast, finance, advertising and media/public relations. PJP has been involved in the production of more than 500 events nationwide since its founding, and represents the interests of dozens of major corporations. PJP has offices in Portland, Ore.; Bonita Springs, Fla.; Providence, R.I. and Baltimore, Md. Some of the nationally recognized events PJP produces are the CVS Caremark Charity Classic, Barrington, R.I.; the Save Mart Shootout, Fresno, Calif.; and the JELD-WEN Tradition, Sunriver, Ore.
ABOUT LASER SPINE INSTITUTE
The Laser Spine Institute (www.laserspineinstitute.com) of Tampa, Florida is a premier health care provider in spinal surgery and is having tremendous success as a state-of-the-art, all-inclusive, outpatient surgical facility. From preoperative imaging and diagnoses to postoperative physical therapy, patients are able to receive all their health care needs in one location from board certified physicians as well as a professional, experienced medical staff. A wide variety of laser-assisted techniques for the treatment of spinal conditions such as sciatica, pinched nerves, degenerative disc disease, spinal stenosis (a narrowing of the spinal canal), forminal stenosis (a narrowing of where the nerve exits the spinal canal which is called the foramen), arthritis, herniated discs, bone spurs and scar tissue removal are performed at the Laser Spine Institute. LSI’s surgeons are having tremendous success relieving pain and allowing patients to return to a normal, active lifestyle quickly. By using endoscopic lasers and fiber optic cameras, LSI can treat and free trapped nerves without compromising the integrity of the spine.
Contact:
Steve Maliszewski
(312) 297-7411
Steve.maliszewski@gmail.com
Phil Garcia
Laser Spine Institute
(813) 289-9613
pgarcia@laserspineinstitute.com
