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V1 Pro And The BBC Partner To Broadcast Swing Analyses During The Open Championship

June 12, 2007

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Plymouth, Michigan (June 11, 2007) Interactive Frontiers, Inc., a leader in software development for the sports training industry and creator of the V1 Pro Digital Coaching System, has been selected by the British Broadcasting Corporation (BBC) to be the on-air swing analysis for select major tournaments, including The Open Championship.

The V1 Pro successfully debuted during the BBC’s broadcast of the recent BMW PGA Championship at Wentworth and will be integrated during tournament broadcasts of the upcoming Scottish Open at Loch Lomond (July 12-15) and The Open Championship at Carnoustie (July 19-22).

"Integrating V1 Pro into our golf broadcasts gives viewers a unique visual perspective of some of their favorite players’ swings, from address through impact," said Paul Davies. "We’re excited about what V1 Pro adds to our broadcasts, from both our commentators’ and viewers’ standpoint."

Commentators for the BBC, which regularly draws the largest television audience in the world, will use the V1 Pro to conduct in depth, on-air swing analyses during their tournament telecasts.

"It’s a tremendous honor for our V1 platform to be selected by the BBC and showcased during these prestigious tournaments, especially The Open Championship," said Interactive Frontiers CEO Chris Hart. "The BBC’s selection of the V1 Pro validates our leadership position in golf and generates brand awareness among the fans and avid players of the sport"

While V1 Pro is being embraced at the highest levels of the sport, it is also available to the millions of average golfers in the U.S. and around the world over the Internet.

Anyone can download a free copy of V1 Home, a consumer version of the V1 Pro software, at http://www.v1golfacademy.com/ .

About Interactive Frontiers

Interactive Frontiers specializes in software development and systems integration of digital video products and Internet applications for the sports training industry. Its V1 Pro Digital Coaching System is a leading video analysis software in sports and is the #1 swing analysis system in golf. For more information, please visit www.v1pro.com or call (800) 777-7721

Contact:
Maher K. Sarafa

Director of Marketing

Interactive Frontiers

Direct # 734.357.5992

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