NORWALK, Conn. – The first-ever Demo Day has been added to the 2nd Annual PGA Fall Expo Golf Tournament to be held at Royal Links Golf Club in Las Vegas on Monday, Sept. 10. Influential PGA Professionals and golf retailers attending the PGA Fall Expo will be able to personally test golf equipment and accessories from some 40 manufacturers during the Expo’s inaugural Demo Day, 11:00 a.m. to 5:00 p.m., at the Royal Links golf range, putting green and Demo Day Village. Expo attendees also are able to participate in an exclusive double shotgun tournament that day, with shotguns at 7:30 a.m. and 1:30 p.m. Each shotgun will feature a $1,000 prize for the top two-person PGA Member team and Sterling Cut Glass awards for the top amateur finishers. Tournament participants will also enjoy complimentary lunch or breakfast and an afternoon wine-tasting featuring Bonterra Vineyards, the Official Wine of The PGA of America and the 2007 PGA Fall Expo.
PGA Head Professional Joe Prior of Olde Mill Golf Club in Schoolcraft, Mich., values the PGA Golf Exhibitions Demo Day opportunities saying, "Demo Day is a great opportunity to come out and test equipment so we can give our members genuine feedback on the latest equipment. It really helps us overall better retail and push more merchandise through the shop."
"The most effective way to promote the attributes of new equipment is getting product in the hands of PGA Professionals," said Joe Urzetta, Callaway Golf Vice President, U.S. Sales. "The PGA Fall Expo is an ideal and timely opportunity to demonstrate ball flight, the feel of our equipment and the latest Callaway technology."
Click here to see the current list of participating vendors for the PGA Fall Golf Tournament and Demo Day. Demo Day admission is free to all registered PGA Fall Expo attendees, and complimentary shuttle bus service will be provided throughout the day between Mandalay Bay Convention Center and Royal Links Golf Club. PGA Professionals and retailers may register for the tournament online at www.pgaexpo.com for an advance registration fee of $150 per person, which includes range & balls; golf cart; breakfast (morning shotgun); lunch (both shotguns); beverages; an afternoon wine-tasting featuring Bonterra Vineyards; and all special events and a manufacturer gift bag.
An exciting new combination of events and programs have made the 2007 PGA Fall Expo an ideal setting to book spring orders, learn the latest industry trends, personally test products and network with colleagues in the fun host city of Las Vegas. Attending industry professionals can look forward to the first-ever Las Vegas Demo Day, an exclusive golf outing at Royal Links Golf Club, an expanded education conference, the popular complimentary industry reception at House of Blues and an expanded show floor featuring top manufacturers, multiple specialty exhibitor pavilions, New Product Center and the Equipment Test Center, plus 10 new "Idea Centers" offering 100 ideas to help attendees earn more money, grow rounds and sell more product.
Interactive exhibits, seminars and special events will be at the Mandalay Bay Resort & Casino Convention Center, Sept. 11, 9:00 a.m. to 5:00 p.m. and Sept. 12, 10:00 a.m. to 4:00 p.m. And, the PGA Fall Expo complimentary industry reception will be at the House of Blues, Sept. 11, 5:30 to 7:30 p.m. PGA members and golf industry professionals can register, make travel arrangements and hotel reservations for the 2007 PGA Fall Expo online at www.pgaexpo.com or by calling 1-800-840-5628.
The PGA Fall Expo, organized in partnership with The PGA of America, is one of four leading golf trade shows in PGA Worldwide Golf Exhibitions’ global golf portfolio including the PGA Merchandise Show in Orlando; the Ontario PGA Golf Merchandise Show in Toronto, Canada; and the PGA Merchandise Show of Australia in Queensland.
Contact:
Sherry Major, PGA Golf Exhibitions 724.530.2808, smajor@reedexpo.com
Jamie Carbone, The PGA of America 561.624.8446, jcarbone@pgahq.com
