ReelFit, Contour IV Headline New Range
Fairhaven, MA – FootJoy, the #1 Shoe in Golf and the #1 shoe on the LPGA Tour announces today the unveiling of the 2007/2008 Women’s shoe line. The new Women’s ReelFit and new Women’s Contour IV highlight a very exciting group of shoes. In addition to the new categories, the line features a wide array of styles, including high fashion uppers, advanced materials, and athletic-inspired styles.
The latest breakthrough in golf shoe technology is now available for Women. ReelFit provides the most precise and consistent fit by using the BOA lacing system instead of traditional laces. One of the many benefits of the system is ease-of-use: just turn the dial on the back of the shoes to tighten, and pull out the dial for quick release and removal of shoes. Available in two colors, the new Women’s ReelFit shoes carry a suggested retail price of $160.
The Women’s Contour IV features a new Contour Pro Last, which offers a wider toe box and narrow heel. The Contour IV provides Women with tremendous fit, flexibility, and overall comfort. Available in five styles: a cloud tumbled and white, taupe nubuc and white, lilac milled and white, slate milled and white, and a black soft tumbled and white round out the options in this great category. The suggested retail price of Contour IV is $110.
The extremely popular FootJoy LoPro Collection has been expanded to feature ten styles, including an assortment of fun looks from street casual to sleek Velcro closures to sporty patterns to MaryJanes. The suggested retail price of LoPro is $105.
"With the great response to our Men’s ReelFit, we had significant demand to include this technology in our Women’s product line. We’re thrilled to be offering the ReelFit for Women at the top end of our range", said Jack Erickson, Vice President of Golf Footwear Worldwide.
FootJoy®. The #1 Shoe and Glove in Golf
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FootJoy, headquartered in Fairhaven, MA has become synonymous with comfort, fit and performance products. The FootJoy brand combines an unmatched heritage and tradition of excellence with scientific materials and design technologies to provide superior and comfortable products to the world’s most discerning golfers. Boa® is a registered trademark of Boa Technology Inc. The Titleist®, FootJoy®, and Cobra® brands comprise Acushnet Company, an operating company of Fortune Brands, Inc. (NYSE-FO). For more information on FootJoy, please visit our web site at http://www.footjoy.com.
Contact:
Whitney Trimble whitney_trimble@acushnetgolf.com
(508)979-3179
www.footjoy.com