World’s Leader in Golf Marketing Provides "Office Assistant" for Membership Sales at Southern California Resort
Lecanto, Florida — July 6, 2007 — Andrew Wood, President, Legendary Marketing, the world’s leader in golf marketing, announces thunderous success for Sycuan Resort in El Cajon, CA. Sycuan Resort recently met their "ambitious" sales goal and in addition to efforts from Membership Director, Killy Fornelli was Legendary Marketing’s Thunderbolt direct mail campaign.
"The Thunderbolt direct mail campaign was like my personal assistant setting up sales appointments for me, I recommend the Thunderbolt campaign to any golf sales professional," stated Killy Fornelli, Membership Director Sycuan Resort.
Thunderbolt direct mail is different from other direct mail campaigns. The letters are personable and entertaining, not dry and pushy like most direct mail. The campaign isn’t a random shot in the dark sent to a randomly selected list of recipients. The Thunderbolt direct mail campaign is a 14-week series of four targeted letters. Supported by Legendary Marketing’s revolutionary web tool Marketing Commander, Thunderbolt readers are organized and sorted after responding to the letters’ call-to-action, "Call 888-555-5555 or visit www.SycuanResort.com."
"We believe he who has the largest database wins. The Thunderbolt campaign drives readers to visit the website; from there the Marketing Commander website takes over by sorting and organizing qualified respondents for a salesperson like Killy to follow up on. Marketing Commander is the foundation for information retrieval, communication and follow up with your clients," stated Andrew Wood President, Legendary Marketing.
For more information on Legendary Marketing’s Marketing Commander and the Thunderbolt direct mail campaign, visit www.LegendaryMarketing.com or call 1-800-351-2711.
Sycuan Resort offers a 100 room lodge, 54 holes of spectacular golf, the Primrose Spa, 11 lighted tennis courts, conference rooms, hospitality rooms, fine dining and banquet facilities. Its Marketing Commander website is www.SycuanResort.com.
About Legendary Marketing
Legendary Marketing is the world’s leader in golf marketing. Marketing Commander is the only totally integrated and results-based marketer delivering players and profits to its clients through direct mail, print ads and E-mail blasts, as well as segmented data base mining. Legendary Marketing delivers increased profits through sales training and "Legendary" follow up along with guaranteed results.
Contact:
Kemp Anderson
1-800-351-2711
media@legendarymarketing.com
