MIAMI – SST PURE Shaft Alignment is now available from TrueFit Golf, the No.1 golf assembly company inEurope. TrueFit is located in northwest England, midway between Manchester and Liverpool.
In the past 15 years, TrueFit Golf has assembled more than five million golf clubs. It is the custom fit center for Cobra, Ping, Mizuno and TaylorMade, among others. TrueFit is owned and operated by Mark Overton, a longtime clubmaker on the European Tour.
"We are proud to welcome TrueFit Golf into the SST PURE licensee network," SST founder Dick Weiss said. "There are few places where golf is as highly regarded as northern England, and we continue to see strong interest in SST PURE from the entire United Kingdom."
SST PURE Shaft Alignment is used by more than 200 players on the PGA Tour and is available through a network of custom clubmakers and manufacturers throughout the United States and internationally.
Using proprietary computer software and sensitive data-acquisition sensors, the SST PURE shaft alignment process analyzes the structural irregularities that exist to some degree in every golf shaft and locates the shaft’s most stable orientation. By assembling the club with the shaft in its PURE orientation, off-line bending and twisting of the shaft are minimized and impact repeatability on the center of the clubface by the golfer improves up to 51 percent. The process can be performed on existing clubs, new clubs or new shafts – steel or graphite – from most major manufacturers.
Headquartered in Miami, Strategic Shaft Technologies, LC, was founded by Weiss, who was the creator of the SST PURE® process. The patented SST PURE process of club assembly – deemed in compliance with USGA standards – locates each shaft’s irregularities and aligns the shaft to neutralize them, so that each club bends in the direction it should – straight down the target line. Upon having his shafts SST PURE aligned, a player receives a personalized computer printout confirming the process and an SST PURE shaft label for every shaft that has been PUREd.
For more information or to locate a licensee near you, please visit the SST PURE website at www.sstpure.com.
SST PURE® and SST PUREd® are registered trademarks of Strategic Shafts Technologies, LC, Miami, Florida
Contact:
Brian Adair
Chief Operating Officer
Strategic Shaft Technologies, LC
18770 Misty Lake Drive
Jupiter, FL 33458
(561) 281-8020
