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U.S. Amateur Champion Trusts Titleist In Historic Victory

August 28, 2007

Titleist is the Top Choice of More Players across Every Major Equipment Category

Fairhaven, MA (August 27, 2007) – Titleist was well represented in the 36-hole championship match of the U.S. Amateur at the famed Olympic Club’s Lake Course in San Francisco. The winner relied upon the New Pro V1x golf ball, 907D2 driver (8.5), 735.CM irons (3-P), Vokey Design sand (54) wedge, Spin Milled lob (60) wedge and a Scotty Cameron by Titleist prototype putter en route to his 2-and-1 victory. The runner-up placed his trust in the New Pro V1 golf ball, 906F2 fairway metal (15.0) and Vokey Design pitching (48), sand (52) and lob (58) wedges for his success. It was the second USGA title of the year for the winner, who captured the U.S. Amateur Public Links Championship last month. He becomes the sixth golfer in history to win two USGA championships in the same season, and is just the second to win the U.S. Amateur and the U.S. Amateur Public Links.

As the country’s top amateurs gathered to compete for the national championship this week, 286 players, or 91 percent of the field of 315, made Titleist their overwhelming #1 golf ball choice, compared to just 14 players for the nearest competitor. The U.S. Amateur continues the golf ball momentum Titleist has enjoyed on the 2007 PGA Tour and all of the worldwide professional tours, the PGA Professional National Championship, and at every level of competitive amateur golf.

In addition to being the top choice in golf balls at the U.S. Amateur, Titleist was the tee-to-green favorite among more players across every major golf club category, including drivers, fairway metals, utility metals, iron sets, wedges and putters.

Below are the Titleist equipment counts and percentage of players versus the nearest competitor at the 2007 U.S. Amateur:

EQUIPMENT CATEGORY

GOLF BALLS: TITLEIST 286 (91%) Nearest Competitor 12

DRIVERS: TITLEIST 141 (45%) Nearest Competitor 65

FAIRWAY METALS: TITLEIST 226 (40%) Nearest Competitor 109

UTILITY METALS: TITLEIST 64 (31%) Nearest Competitor 47

IRON SETS: TITLEIST 150 (48%) Nearest Competitor 50

WEDGES: TITLEIST 400 (58%) Nearest Competitor 118

PUTTERS: TITLEIST 141 (45%) Nearest Competitor 65

The U.S. Amateur marks the latest in several high profile amateur championships this year where the trust and confidence in Titleist golf balls has never been stronger. Below are the Titleist golf ball counts versus the nearest competitor at several of the major national amateur events this year:

EVENT GOLF BALLS

U.S. Amateur TITLEIST 286 (91%) Nearest Competitor 12

U.S. Women’s Amateur TITLEIST 141 (90%) Nearest Competitor 7

U.S. Amateur Public Links TITLEIST 142 (91%) Nearest Competitor 5

U.S. Women’s Am Public Links TITLEIST 131 (84%) Nearest Competitor 12

NCAA Division I Men’s TITLEIST 140 (90%) Nearest Competitor 6

NCAA Division I Women’s TITLEIST 115 (91%) Nearest Competitor 10

U.S. Junior Amateur TITLEIST 145 (93%) Nearest Competitor 4

U.S. Girls’ Junior TITLEIST 141 (90%) Nearest Competitor 8

Titleist, FootJoy and Cobra comprise the major golf brands of the Acushnet Company, an operating company of Fortune Brands, Inc. (NYSE – FO).

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