SPRINGFIELD, Tenn. – With the introduction of the 2008 product collection, Burton Golf launches its newest top-of-the-line cart bag, the Apex. Built for the golfer who wants the ultimate in convenience, organization, functionality and tasteful design; the Apex is loaded.
"We named this bag the Apex because we truly feel that we reached a new summit in regards to cart bag design," said Terry Andre, senior vice president of marketing. "We kept this bag sleek and tasteful while loading it with all the bells and whistles in regards to organization and ease of use. And because it’s designed for logo customization, we also expect the Apex to be a big seller at golf courses across the country."
From top to bottom, the Burton Apex is full of practical features. The organizer top has 14 full-length club dividers while being color-coded and tiered for easy club management on the course. Ergonomic lift handles also serve as a cart strap guidance system to secure the bag on the back of a cart.
Fourteen pockets provide abundant storage space. A large, insulated cooler pocket keeps beverages cold while a protective eyewear compartment keeps eyewear from being damaged. An organizer pocket with patent-pending Quick Grab magnetic closure and velour lining safely stores cell phones, watches, jewelry and other items during a round.
The Burton Apex also features an integrated putter tube for easy access and club protection, a full-length umbrella sleeve and zippered hood with hook-and-loop attachment. Available in six colors, the Burton Apex can easily be embroidered on the front pocket and accommodate a four-and-a-half-inch logo – a perfect branding opportunity for on-course pro shops. Available mid-October, the suggested retail price is $199. For more information, call 800-247-9651.
About Burton Golf
Established in 1907, the Burton brand is owned by ForeFront Holdings, Inc. (OTCBB: FOFH), a leading supplier of golf accessory products and services. The company and its subsidiaries have been designing, manufacturing, decorating, and marketing premium quality golf accessory products for over 100 years. ForeFront owns the Burton Golf, Datrek, Devant Sport Towels, Miller Golf and Sir Christopher Hatton brands and has licensing and/or distribution agreements with the NCAA, NFL/Wilson Sporting Goods, PGA TOUR, Champions Tour, LPGA, Nationwide Tour, Ryder Cup, GolfLogix/Garmin, Suunto, and Top of the World Headwear. ForeFront services over 10,000 points of sale through multiple distribution channels offering a wide selection of products and value-added services. More information and a complete product catalog can be found at www.forefrontgolf.com.
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