MIAMI – With the addition of two new PGA Tour Superstores in Arizona, SST PURE continues to grow through its relationship with the golf retailing goliath. The two latest locations are in Chandler and Scottsdale, Ariz. There are now eight PGA Tour Superstore locations that offer the SST PURE Shaft Alignment technology.
PGA Tour Superstore carries the largest selection of golf equipment, apparel, shoes, accessories and golf-themed home décor offered in the Phoenix area, as well as a wide selection of tennis apparel, equipment and service. The Chandler store will also have an indoor tennis court. The average size of the two new Superstores exceeds 50,000 square feet.
"The PGA Tour Superstore has been a teriffic partner in our goal to make SST PURE shaft alignment available to golfers of all levels," SST founder Dick Weiss said. "They reach an incredible number of golfers, and they are committed to giving their customers properly fit golf clubs that perform at the highest level."
SST PURE Shaft Alignment is used by more than 200 players on the PGA Tour and is available through a network of custom clubmakers and manufacturers throughout the United States and internationally.
Using proprietary computer software and sensitive data-acquisition sensors, the SST PURE shaft alignment process analyzes the structural irregularities that exist to some degree in every golf shaft and locates the shaft’s most stable orientation. By assembling the club with the shaft in its PURE orientation, off-line bending and twisting of the shaft are minimized and impact repeatability on the center of the clubface by the golfer improves up to 51 percent. The process can be performed on existing clubs, new clubs or new shafts – steel or graphite – from most major manufacturers.
Headquartered in Miami, Strategic Shaft Technologies, LC, was founded by Weiss, who was the creator of the SST PURE® process. The patented SST PURE process of club assembly – deemed in compliance with USGA standards – locates each shaft’s irregularities and aligns the shaft to neutralize them, so that each club bends in the direction it should – straight down the target line. Upon having his shafts SST PURE aligned, a player receives a personalized computer printout confirming the process and an SST PURE shaft label for every shaft that has been PUREd.
For more information or to locate a licensee near you, please visit the SST PURE website at www.sstpure.com.
SST PURE® and SST PUREd® are registered trademarks of Strategic Shafts Technologies, LC, Miami, Florida
Contact:
Brian Adair
Chief Operating Officer
Strategic Shaft Technologies, LC
18770 Misty Lake Drive
Jupiter, FL 33458
(561) 281-8020
