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Keri golf Creates Custom Bag for Se Ri Pak’s World Golf Hall of Fame Induction

November 15, 2007

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LPGA Tour Legend Chooses Style and Performance of Luxury Market Leader

(Haddonfield, NJ) — Trend-setting designer Keri Murschell and her company, keri golf, have created a special, custom-edition golf bag for LPGA Tour legend Se Ri Pak’s World Golf Hall of Fame induction. Following the November 12 ceremony, this unique bag became part of the permanent collection at the Hall of Fame in St. Augustine, FL.

Crafted by keri golf to Pak’s specifications, this distinctive bag combines red and blue trim inspired by the colors of the South Korea flag with a body of high-grade Golden Age leather, which was chosen as the color of the season by golf industry style consultant Auke Hempenius. Emblazoned with logos for keri golf, the World Golf Hall of Fame, The Aukesphere (www.aukesphere.com) and Big Horn Golf Club, it also features the new icon of her sister Yoo Ri’s apparel line, which the five-time major winner wears on-course.

Like all keri golf bags, Pak’s customized version is made with unmatched craftsmanship using durable water-, stain- and piling-resistant materials. Highlights include a coordinated detachable zip bag to carry personal items to and from the clubhouse and easily accessible interior pockets that are designed to hold wallets, cell phones, tees and balls.

"It’s tremendously exciting and a true honor to partner with one of the world’s best players to create a bag for such a special occasion," says Murschell, the company’s founder and principal designer. "Se Ri has achieved such astounding success on the course and this recognition of her accomplishments is well deserved."

The first South Korean member of the Hall of Fame, Pak will also be the youngest living entrant at the age of 30. Since joining the LPGA Tour in 1998 and becoming the youngest winner in U.S. Women’s Open history, she has claimed 23 Tour victories. In 2007, three years after earning the requisite 27 points for membership in the Hall of Fame, Pak met the final requirement — completing 10 seasons as an active member of the LPGA Tour.

"This is the best moment of my life," said Pak, after qualifying for induction. "This is one of the things that I’ve dreamed about and finally I’ve made it."

keri golf’s high-end, fashionable women’s bags and accessories are exclusively made with premium fabrics that bring personality and fashion to the course. Priced from $65 to $375, the company’s bermuda collection features cart and stand bags, junior bags, tote bags and headcovers in a variety of attractive patterns and designs.

For more information, please visit www.kerigolf.com or call 856.616.9064.

About keri golf

A life-long golfer, Murschell started keri golf in 2003 with an eye toward combining her passion for golf, travel and fashion. Her goal was to create a feminine golf bag with classic appeal and rich accents. Carried in competition by LPGA Tour players, including Christina Kim and Michelle McGann, keri golf’s boldly-patterned products combine chic style with utility and function. Attractively priced, the extremely popular trend-setting line enables golfers of all abilities to look like professionals on the course.

The four-year-old company’s bags and accessories, including totes and headcovers, are widely available at the finest pro shops and golf-specific retailers in North America and Europe, including world-renowned resorts and clubs like Doral, Trump National, Reynolds Plantation and The Breakers, as well as in Europe at Breuninger department stores, Woman On Sports and Golf Glam Ireland.

Contact:
Andrea Latta

Buffalo Communications

703.891.3383

alatta@billycaspergolf.com

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