Celebrity Appearances Just One Aspect of a Packed Show Schedule
PALM BEACH GARDENS, Fla. – Leading manufacturers are hosting celebrity endorsers during the 55th PGA Merchandise Show, Jan. 17-19, in Orlando, Fla., as part of multi-faceted marketing platforms that include interactive exhibits, product demonstrations, fashion shows, buyer receptions, designer panels, merchandising seminars and more.
PGA and LPGA stars endorsing top golf manufacturers at the PGA Merchandise Show include celebrities such as Jim Furyk, Greg Norman, Annika Sorenstam, Charles Howell III, Paula Creamer, Justin Rose, Fuzzy Zoeller and more. Additionally, renowned teachers such as PGA Director of Instruction Rick Martino, Butch Harmon, Rick Smith, Jim McLean, David Leadbetter, Jim Hardy, Todd Sones, Suzy Whaley and others will be on the Show floor offering instruction workshops and special appearances at manufacturer presentations. The celebrity schedule is now available at www.pgashow.com.
The world’s largest business-to-business golf event also offers the world’s largest variety of professional events designed to build businesses, careers and growth of the game during the jam-packed days of PGA Show week.
The 2008 Show begins with the 91st PGA Annual Meeting, Jan. 15-16, held for the first time in conjunction with the PGA Merchandise Show, where Association leaders from across the United States will gather for professional enhancement, open governance and strategic direction for 2008 and beyond.
The 6th Annual Demo Day, open exclusively to PGA Professionals, media and invited VIP retailers, features more than 80 top golf equipment, training aid, performance wear and golf accessory companies within 100+ hitting bays, practice greens and the vendor village of the 42-acre practice facility of Orange County National Golf Center, on Wednesday, Jan. 16, from 9:00 a.m. to 5:00 p.m.
The PGA Merchandise Show doors open Thursday through Saturday, Jan. 17-19, featuring a full daily schedule of events and programs including interactive exhibits, Indoor Demo Days, multiple fashion shows, education seminars, merchandising presentations and career workshops, plus 2008 special programs such as the Adjustable Club Symposium, The PGA of America’s U.S. Golf Economy Forum, Golf in China, the PGA/AGM Product Preview, Fashion Designer Panels, PGA Merchandisers of the Year Best Practices Roundtable, the PGA Play Golf America Conference and more.
A comprehensive schedule of PGA Merchandise Show events is updated daily and available at www.pgashow.com.
The PGA Merchandise Show returns to Orlando one week earlier than usual, Jan. 17-19, boasting more than 1,250 leading golf companies, 10 miles of exhibit aisles and more than 45,000 industry leaders at the Orange County Convention Center. Market leaders such as Callaway Golf, PING, Nike Golf, adidas, the Titleist Performance Institute, Srixon, Ahead, Cutter & Buck, Cleveland Golf, Antigua, Bridgestone, Gear For Sports, Tehama, Bobby Jones, POLO, Club Car, Greg Norman, Fairway & Greene, E-Z Go, EP Pro, Ashworth, Yamaha, Wilson Staff, Nickent, Imperial, Adams, Mizuno, Tommy Bahama, Bugatchi, Harry Vardon, PING Collection, Byron Nelson and many more are among golf’s top participating vendors at the 2008 PGA Merchandise Show.
The game’s most influential leaders, including executives from worldwide PGAs, global golf companies and national golf organizations join grassroots PGA Professionals and retailers who are focused on growing the business of golf. Interactive exhibits, product testing, education seminars, fashion shows, industry awards, trend reports, professional networking, merchandising workshops, best practices presentations and more pack unprecedented value into the industry’s biggest week of golf business.
For more information or to register for the 55th PGA Merchandise Show, visit www.pgashow.com.
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Contact:
Sherry Major, PGA Golf Exhibitions 724.841.0703, smajor@reedexpo.com
Jamie Carbone, The PGA of America 561.624.8446, jcarbone@pgahq.com
