Nationwide Launch for Second-Generation Nike Golf SQ SUMO Drivers
(TORONTO) — Golf Town — Canada’s largest golf retailer with unequaled selection and competitive prices at 34 locations coast to coast — will celebrate the launch of Nike Golf’s SQ SUMO” 5900 and SQ SUMO 5000 drivers on February 2 with a ‘Sumo Saturday’ gift-with-purchase available at all stores, and a special Calgary appearance by PGA Tour star Stephen Ames.
A three-time winner on the PGA Tour and one of Canada’s most successful golfers, Ames will appear at Golf Town’s North Calgary location (11450 Sarcee Trail, Calgary, AB, T3R 0A1) from 11am-2pm.
The 43-year-old, who most recently captured the PGA Tour’s 2007 season-ending Children’s Miracles Network Classic, will sign autographs, demonstrate Nike products in Golf Town’s in-store simulator, provide tips and conduct a putting demonstration. Ames will also participate in a "Beat the Pro" long drive competition. Anyone out driving him on the simulator wins a free dozen Nike One golf balls and is entered into a grand-prize drawing for a free SQ Sumo 5000 driver.
Visitors to all Golf Town stores during this one-day promotion will have the opportunity to receive a free dozen Nike One golf balls with the purchase of any SQ SUMO” 5900 driver, SQ SUMO 5000 driver, Sumo” fairway wood or eight-piece set of Sumo or Sumo” irons.
"The SQ SUMO” 5900 and SQ SUMO 5000 are among the year’s most anticipated introductions," says Dwayne Boecker, Golf Town’s Vice President, Divisional Merchandise Manager – Hardlines. "There’s been a lot of buzz about these drivers generated on the PGA Tour, especially given the recent wins by Stephen and K.J. Choi."
Golf Town offers an unbeatable selection of the world’s leading golf brands in clubs, bags, balls, apparel, footwear, accessories, gifts, promotional services and more, such as Adams, Bridgestone, Callaway Golf, Cleveland, Cobra, Dunning, ECCO, FootJoy, Founders Club, Gordon Cooper, Greg Norman, Honma, Hugo Boss, LaCoste, Liz Claiborne, LIJA, Mizuno, Nike Golf, Odyssey, Ogio, Paradise, Ping, Sun Mountain, TaylorMade adidas Golf, Titleist, Wilson and more.
About Golf Town
Founded in 1999, Golf Town is Canada’s largest golf retailer with 34 retail centers across the country. With an average size of nearly 20,000 square feet, these superstores serve as sanctuaries where players of all ages and abilities try, buy, learn about and improve their games.
A center of the Canadian golf community for individuals and organizations, Golf Town guarantees customers find what they want, when they want it at the best price. Each store features all of the major brand-name golf clubs, bags, balls, apparel, footwear, accessories, gifts, professional services and more.
Golf Town has also established Canada’s leading customer advantage initiative via its Leaderboard Membership Privileges Program. Benefits include timely e-newsletters to keep players up to date on the latest and greatest in the game; members-only special offers on equipment, accessories, golf lessons and more; advance notice of new equipment releases and opportunities for private test drives; invitations to exclusive in-store and on-course golf events; and in-store exchanges or returns made easier than ever thanks to a member-purchase tracking program.
Among the largest charitable givers in the Canadian golf industry, Golf Town is an official partner with the Prostate Cancer Research Foundation of Canada (www.prostatecancer.ca) in the Drive for a Cure. Through its donation program, the company also supports charitable golf tournaments of all sizes that are devoted to enhancing the lives of children, families and the community.
Contact:
Tom Williams
Buffalo Communications
703.891.3322
twilliams@billycaspergolf.com
