The Haggin Oaks Golf Complex in Sacramento, CA won five different prestigious industry retail awards at the PGA Merchandise Show in Orlando, Florida. They were:
2008 Golf World Top 100 Golf Shop Award (for unprecedented 23rd straight time)
2008 Golf Range Magazine Top 25 Pro Shop in America
2008 Golf Range Magazine Top 100 Driving Range in America
2008 Golf Range Magazine Best Of The Best- Best Special Event Or Promotion
2008 Golf Range Magazine Best Of The Best- Staff Training Program
The retail golf shop awards highlight the rich history of the Haggin Oaks Golf Super Shop, a 15,000 square foot on-course oasis doubled in size this past March. Highlights include the largest on-course Nike clothing concept shop in the world; a huge Adidas concept apparel store-in-store, an astonishing 1000 square foot putting green with two realistic full-size trees in the middle surrounded by over 700 putters; a new golf bag department with nearly 1000 golf bags and the new outdoor fitting studio called the Players Performance Studio. Invention even meets nostalgia in the remarkable transformation of a 1929 Ford Model T truck into a most ingenious Callaway golf ball display.
As for the driving range awards, Haggin Oaks and Morton Golf installed nearly 20,000 square feet of synthetic turf out on the range in 2007 and designed 6 state-of-the-art raised target greens for golfers’ practice needs on this 100 stall 24-hour driving range. Players Turf, the same company used by the PGA Merchandise Show, was hired to put in these incredibly realistic targets. Players Turf synthetic grass products have the softest and longest fibers in the industry. This is important for appearance, realism, and longevity of the product. Other artificial turf companies traditionally use sand in the installation process, which over time can become compacted and hard, causing the ball to rebound off – almost like hitting concrete. Players Turf uses specialized quartz. This quartz resists compacting and retains realistic reaction.
The Golf Range Magazine Best Of The Best Special Event was awarded for the world-famous Haggin Oaks Golf Expo. With over 150 different manufacturers and booths at this event in late-April, The Haggin Oaks Golf Expo is truly the show of all shows- hosting over 17,000 golfers over the three day event. Golfers from all over California, Oregon and Nevada descend on the facility to see all the latest from around the golf industry- from the latest in golf equipment to the best vacation destinations- and everything in between.
Lastly, the Golf Range Magazine Best Of The Best Staff Training Program was awarded for the Morton Golf Customer Service & Mid-Manager Training program that each of the 200 employees of Morton Golf go through. Extensive in it’s detailed expectations and heavily borrowing from books Gung Ho & Raving Fans, the training program was recently unveiled in a PGA education seminar at the PGA Merchandise Show.
Managed by Morton Golf, the Haggin Oaks Golf Complex is located at 3645 Fulton Avenue in Sacramento (at the Capital City Freeway). For more information, call (916) 481-GOLF.
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