New Silhouette And Verge Models Combine Innovation & Trendy Styling; Perfect For Recreational Golfers
Springfield, Tennessee, January 31, 2008 … Datrek®, the golf industry’s market share leader in golf bags, today unveiled its 2008 line of women’s golf bags, combining aggressive Datrek innovation with trendy styling and an abundance of features that are perfect for recreational golfers. Highlighting the 2008 Datrek Women’s Golf Bag line are the Silhouette and Verge models, which provide golfers with the ultimate in convenience and functionality on the golf course, while presenting stylish designs in a breadth of color patterns.
The lightweight Silhouette golf bag, weighing just 8.5 lbs., is ideal for golfers who ride or pull/push a cart. It features a 9″ IDS mesh covered top with 14 individual full-length dividers, as well as an external putter tube. In addition, the Silhouette offers seven expansive pockets, including a ball drop pocket, and further enhancing the functionality and maneuverability of the bag is a cart strap guidance system, as well as integrated front lift handles.
The Verge golf bag is stylishly designed for golfers who ride or push/pull a cart, and is perfect for recreational golfers looking for an abundance of space for accessories and on-course supplies. In addition to a 9″ IDS mesh covered top, the bag features 14 individual full-length dividers. With ten expansive pockets, the bag includes a CoolBlue cooler pocket, a patent-pending quick grab cooler pocket and two ball towers that include six practice balls. An integrated putter tube further enhances the bag’s functionality, along with a zippered hood that is ideal for inclement weather.
The Silhouette golf bag is available in a variety of colors including Black, Navy, Blue, Chocolate and Champagneand has a suggested retail price of $119.99. The Verge golf bag, which is offered in Midnight, Pewter, Sable and Sand has a suggested retail price of $149.00. For more information on the Datrek 2008 Women’s Golf Bag line, visit www.datrek.com.
About Datrek
The Datrek brand is owned by ForeFront Holdings, Inc., a leading supplier of golf accessory products and services. The company and its subsidiaries have been designing, manufacturing, decorating and marketing premium quality golf accessory products since 1907. ForeFront owns the Burton, Datrek, Devant Sport Towels, Miller Golf and Sir Christopher Hatton brands, and has licensing and/or distribution agreements with the NCAA, NFL/Wilson Sporting Goods, PGA TOUR, Champions Tour, LPGA, Nationwide Tour, Ryder Cup, and Top of the World Headwear. ForeFront services over 10,000 points of sale through multiple distribution channels offering a wide selection of products and value-added services. More information and a complete product catalog can be found atwww.forefrontgolf.com.
Contact:
Tiffany Kessler (tiffany@mastrocomm.com)
Mastro Communications, Inc. @ (732) 469-5700
