Winner of PGA TOUR?s AT&T Pebble Beach National Pro-Am, and Champions Tour?s Allianz Championship, Utilize PrideSports Products; Pulsar Captures 50% of The Field at Pebble Beach
Brentwood, Tennessee, February 11, 2008 … PrideSports, maker of Softspikes® golf cleats – the world’s best selling cleat brand, and Fast-Twist™ – the #1 insert system on the PGA TOUR, captured dual victories this past weekend. The Company has announced that the winner of the Champions Tour’s Allianz Championship wore Pulsar™ cleats, the #1 Cleat brand on TOUR, while the winner of the AT&T Pebble Beach National Pro-Am wore shoes featuring the patented Fast-Twist™ Insert System.
Additionally, more than 50% of the field at Pebble Beach wore Pulsar cleats, while the overall Softspikes’ brand, including Pulsar™ and the Black Widow™, for the fifth consecutive week, outdistanced the plastic cleat competition by a ratio of more than 2-1 in player usage.
“Week after week, PrideSports continues to prove its lasting presence on TOUR, which is a defining statement for the #1 brand in worldwide plastic cleat sales at the combined retail, specialty, green grass and off-course channels,” said Joe Zeller, President, PrideSports.
In addition to the Fast-Twist victory at Pebble Beach, PrideSports’ patented insert system was featured in an astounding 90% of the shoes worn by players during the event. Fast-Twist continues to be the overwhelming choice by golf footwear manufacturers, as 8 out of the top 10 leading companies utilize the revolutionary golf cleat insert system as original equipment, including market leader FootJoy, as well as adidas, Bite, Bridgestone, Callaway, Etonic and Oakley.
Zeller adds, “90% usage on the PGA TOUR is an amazing feat even for Fast-Twist, which proves that golf shoe companies, and the professional players who wear their shoes, truly appreciate this cleat insert technology.”
PrideSports was formed in January 2003 following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessories company, as Pride and Softspikes are the world’s leading golf tee and golf cleat lines, respectively. Today, PrideSports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.
Contact:
Glenn Mastro (gmastro@mastrocomm.com)
Mastro Communications, Inc. @ 732-469-5700
