BOULDER, Colo. – One of the world’s fastest growing steel shaft manufacturers, FEMCO Steel Technology (FST) announces that its new KBS steel shaft brand will be showcased at the 42nd Annual Japan Golf Fair held at the Tokyo International Exhibition Center, on February 22, 2008 through 24, 2008.
Fully optimizing steel shaft performance at impact, the new KBS Series steel shafts feature advanced Moment of Inertia technology that has already reaped great rewards on the pro tours this year. The KBS line includes three models – KBS Tour, KBS V-Launch and KBS Hybrid – engineered by industry-acclaimed steel shaft designer, Kim Braly, and all three models will be on display during the show.
“We are extremely pleased to bring the new KBS Series to the Japan market,” says Larry Bodle, director of marketing for FST Shafts. “Japanese golfers have been waiting a long time to see a tangible difference in steel shaft design, and the new KBS Series steel shafts incorporate an entirely new design approach and innovative engineering for amazing performance and feel.”
Founded in 1954, the Japan Golf Goods Association has been organizing the Japan Golf Fair for merchandisers and exhibiters for more than four decades. The Japan Golf Goods Association is expecting roughly 50,000 visitors over the three-day event and more than 170 exhibitor booths will be set up in the West Hall of the Tokyo International Exhibition Center. For more information about the Japan Golf Fair, please visit www.japangolffair.com.
Designed by Kim Braly, whose steel shaft designs are played by some of the world’s top ranked golfers, the new KBS steel shafts are unlike anything on the market today. The design of the KBS line goes beyond the industry’s usual parameters of club design by incorporating research from a variety of tubular structures that endure different stresses or loads and by applying MOI analysis. As a result, KBS steel shafts play an essential role in placing the clubhead in the correct position at impact and respond effectively to a players’ hands, especially just prior to impact.
In addition, KBS steel shafts include FST’s high-quality precision manufacturing processes, such as: Exclusive ‘Oil-Quench’ tempering method which produces shafts that are arrow-straight from butt to tip; and matching shaft weight and frequency to the strictest tolerances to ensure peak playing performance and guaranteed repeatability.
FST is committed to continual improvement and development of high-quality and high-performance golf shafts. FST’s innovative steel shafts are growing in popularity with golfers and clubmakers all over the globe. For more information about FST and FST products, visit www.fstshafts.com.
Headquartered in Boulder, Colo., FEMCO Steel Technology (FST) is a leading designer, manufacturer and distributor of high-quality steel golf shafts, including the premium KBS Series of shafts that feature Moment of Inertia technology. Since 1949, FEMCO has remained committed to creating and providing high-quality and cost-effective steel products and services worldwide. For more information, visit www.fstshafts.com
Contact:
John Meng
Meng & Associates Inc.
"Marketing That’s Custom Fit"
P. 512.930.7100 F. 512.864.0033
mengassociates.com