Brand Extends Winning Streak to Tour?s First Eight Full-Field Events
(Vista, CA – March 1, 2008) Fujikura has won the Driver and All Woods shaft brand count, which includes hybrids, at the Honda Classic in Palm Beach Gardens, Florida.
With this win, the company extends its 2008 winning streak to the first eight full-field PGA Tour events, building on its seven-year leadership as the #1 Driver and Wood Shaft brand on the PGA Tour.
“We are excited to win these counts at the PGA National Champion course, which is renowned for its tough conditions and challenging layout,” says Peter R. Sanchez, President/COO of Fujikura. “Extending our winning streak to eight events continues to validate the superior performance of Fujikura shafts.”
“Considering that the competition traditionally heats up when the Tour comes to Florida, this Honda win is impressive. It clearly show that discerning pros value our shafts’ innovative technology and design when fitted with our clubmaker partners’ advanced products,” says John Hovis, Fujikura PGA Tour representative.
The company has introduced a new series of shafts for 2008 inspired by its Tour performance leadership and partnership with the world’s leading clubmakers and its extensive global Charter Dealer network.
New shafts include the Rombax Z™ designed for top-level Tour and amateur players that desire a low, penetrating ball flight; the new Sakura Sport designed specifically for the female golfer with a faster, stronger swing tempo for drivers, fairway woods and irons and the E 200™Series designed to fit the broadest range of golfers, desiring mid-launch and mid-spin characteristics for control and maximum distance; creating a series exclusive to the Fujikura network of Charter Dealers.
Fujikura’s premier tour position was highlighted by being the #1 Driver Shaft Brand at all four men’s majors in 2007. On the LPGA and Champions Tours, Fujikura was the #1 Driver and Wood Shaft brand at their respective U.S. major championships.
The brand showed dramatic, consistent growth over the last three years across all handicaps and ages in shafts used in new drivers and fairway woods/hybrids, according to the most recent Darrell Survey National Consumer Report. The report shows that Fujikura grew 189% in New Driver Usages and 200% in New Fairway/Hybrids, exceeding leading competition from 2005 to 2007.
The company’s new shafts and Tour success are the results of Fujikura’s new Fit-On Academy, an innovative, proprietary research and development system designed to create and test new breakthrough
shaft designs and materials. Based at the company’s Vista CA offices, the Fit-On Academy uses the most advanced analysis and simulation technology to track golfer’s real swings and range of swing speeds to produce exclusive insights used to test and design performance shafts customized for the Tour and all levels of players of ages, skills and handicaps.
Fujikura is the primary supplier to many national brand OEM’s offering both proprietary and brand product shaft designs. Fujikura products also can be custom fitted through its network of over 900 Charter Dealers. To learn more about Fujikura, visit www.fujikuragolf.com.
Contact:
John Castle
Fujikura
(760) 598-6060
jcastle@fujikuragolf.com
Kevin Donnellon
Macali Communications
(312) 560-8065
kevin@macalicomm.com
