CERRITOS, Calif. – Delivering artistic form, function and high-performance, Daiwa Golf Company (USA) proudly announces that the all-new ONOFF irons have been named “2008 Irons of the Year” by Golf Digest Japan.
Built on revolutionary ideas and performance, Daiwa’s new ONOFF irons introduce a unique blend of form and function which deliver high-performance golf clubs for golfers with a flair for style.
“The ONOFF irons are among the best game-improvement irons on the market today, and we’re proud to have been awarded ‘2008 Iron of the Year’ by Golf Digest Japan,” says Mike Matheny, general manager of sales for Daiwa Golf Company (USA). “But while the ONOFF irons deliver superior performance, they also make a strong style statement that is similar to owning a Rolex or a Ferrari. Today, golf equipment is a lot more than just as a means to a better golf game.”
Providing more forgiveness for average golfers who want to show off above-average style in their golf game, the premium OnOff irons by Daiwa Seiko feature new triple-cavity construction that allows for a much wider cavity area and greater perimeter weighting, thus creating a larger sweet spot for more forgiveness.
The stainless steel iron also incorporates a super wide tungsten weight and a ‘Hyper Effect’ clubface design. The large tungsten weight supports the entire lower sole of the clubhead, delivering an ultra-low center of gravity and producing a higher launch angle. The unique L-shaped design of the clubface creates an enlarged ‘bending area’ which improves ball performance off the face, accelerates ball velocity and generates greater carry distance.
Daiwa’s unique ‘Smooth Kick’ graphite shaft features a four-layer, multi-ply design that produces explosive power, and includes a tungsten-filled tip for perfect balance the club and ideal swingweight. Wound with a tight geometrical pattern, the shaft is perfectly balanced and torque consistent from tip to butt. This shaft is not just intended to have great driving distance, but also to seek the best possible feel from the club. The shaft includes a tungsten filled tip to balance the club and provide an ideal swing weight for its player, particularly for iron clubs. Flex options are R- and S-flex. MSRP (Set 5i-PW) $1,350. Also available with Nippon steel shaft.
“All ONOFF clubs are engineered for performance,” adds Matheny, “yet we are also meeting the demand of discriminating golfers who desire a sense of individuality and personal style in their game.”
Providing performance for low- to high-handicap golfers, the ONOFF brand presents some of the most exciting equipment coming out of the Asian market, including bags, balls, apparel and a full line of drivers, fairway woods, hybrids and irons. For more information on OnOff Plus drivers, contact Daiwa Golf Company (USA) at 562.623.6737 or visit www.onoff-golf.com.
Headquartered in Cerritos, Calif., Daiwa Golf Company (USA) is the exclusive distributor for the world-renowned golf club manufacturer Daiwa Seiko Japan, Golf Division. Daiwa has been a premium golf equipment manufacturer for more than 35 years, and the popularity of its OnOff and GIII brands is increasing worldwide. For more information on Daiwa Golf Company (USA) or Daiwa products, call 562.623.6737 or visit www.onoff-golf.com.
Contact:
John Meng
Meng & Associates Inc.
“Marketing That’s Custom Fit”
P. 512.930.7100 F. 512.864.0033
mengassociates.com
