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KBS Steel Shafts Dial Up Success at AT&T Classic

May 20, 2008

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BOULDER, Colo. – On the heels of their third pro tour win already this year, the all-new KBS steel iron shafts this week delivered another exciting finish in their debut season. This year’s AT&T Classic runner-up recently switched to KBS Tour steel shafts in his irons and he has now scored his best PGA Tour finish since 2005.
Manufactured by golf’s steel shaft specialists, FEMCO Steel Technology (FST), premium KBS Tour steel shafts are engineered by industry-acclaimed steel shaft designer Kim Braly. The new-for-2008 steel shafts feature new Moment of Inertia Technology and provide excellent stability and smooth energy transfer at impact.
“Prior to our KBS steel shafts, there have not been any tangible differences in steel shaft designs for years. So, it is incredibly rewarding to introduce an all-new design and record so many wins and top money positions so quickly,” says Braly, whose steel designs are currently being played by some of the Top 10 players in the world. “The KBS steel shafts apply MOI analysis that helps to achieve new levels of performance and feel, and the new design reduces shaft ‘interference’ during the swing which means greater performance with every shot.”
Braly explains that the KBS Tour shafts feature a one-of-a-kind design and are engineered for better players. By reducing the mass and radius of each step in equal proportions along the shaft’s center line, the KBS Tour shaft delivers optimum stability resulting in efficient energy transfer from the player’s hands to the club head.
The KBS Tour steel shafts incorporate FST’s high-quality precision manufacturing processes, such as: Exclusive ‘Oil-Quench’ tempering method which produces shafts that are arrow-straight from butt to tip; Tapered tip construction to provide a solid metal-to-metal bond in the hosel and tour-proven feel; higher-than-traditional center of gravity construction to allow for more mass in the clubhead; and matching shaft weight and frequency to strict tolerances to ensure peak playing performance and guaranteed repeatability.
For more information about FST and FST products, visit www.fstshafts.com.
Headquartered in Boulder, Colo., FEMCO Steel Technology (FST) is a leading designer, manufacturer and distributor of high-quality steel golf shafts, including the premium KBS Series of shafts which features Moment of Inertia technology. Since 1949, FEMCO has remained committed to creating and providing high-quality and cost-effective steel products and services worldwide. For more information, visit www.fstshafts.com
Contact:
John Meng
Meng & Associates Inc.
“Marketing That’s Custom Fit”
P. 512.930.7100 F. 512.864.0033
mengassociates.com

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