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KBS Steel Shafts Riding Wave of Success

May 29, 2008

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BOULDER, Colo. – Featuring new Moment of Inertia Technology, premium KBS Tour steel shafts have put an exclamation point on the story of its debut 2008 season. During the month of May, the all-new KBS steel shafts have won the Open de España and the BMW Asian Open and finished second at the AT&T Classic and Crowne Plaza Invitational – a string of successes that would be the envy of many golf equipment brands.

Manufactured by golf’s steel shaft specialists, FEMCO Steel Technology (FST), KBS Tour steel shafts feature new Moment of Inertia Technology and provide excellent stability and smooth energy transfer at impact.

“We are not halfway through the season yet and the successes we achieved has been phenomenal,” says KBS engineer Kim Braly, whose steel designs are currently being played by some of the Top 10 players in the world. “There have not been any real tangible differences in steel shaft designs for years, so the new MOI technology we’ve incorporated into the KBS line of steel shafts has attracted a lot of interest, and we’re already working with several original equipment manufacturers (OEMs) too.”

The KBS steel shafts achieve new levels of performance and feel through innovative MOI analysis, and the new design reduces shaft ‘interference’ during the swing which means greater performance with every shot, explains Braly. The KBS Tour shafts feature a one-of-a-kind design and are engineered for better players. By reducing the mass and radius of each step in equal proportions along the shaft’s center line, the KBS Tour shaft delivers optimum stability resulting in efficient energy transfer from the player’s hands to the club head.

The KBS Tour steel shafts incorporate FST’s high-quality precision manufacturing processes, such as: Exclusive ‘Oil-Quench’ tempering method which produces shafts that are arrow-straight from butt to tip; Tapered tip construction to provide a solid metal-to-metal bond in the hosel and tour-proven feel; higher-than-traditional center of gravity construction to allow for more mass in the clubhead; and matching shaft weight and frequency to strict tolerances to ensure peak playing performance and guaranteed repeatability.

For more information about FST and FST products, visit www.fstshafts.com.

Headquartered in Boulder, Colo., FEMCO Steel Technology (FST) is a leading designer, manufacturer and distributor of high-quality steel golf shafts, including the premium KBS Series of shafts which features Moment of Inertia technology. Since 1949, FEMCO has remained committed to creating and providing high-quality and cost-effective steel products and services worldwide. For more information, visit www.fstshafts.com

Contact:
John Meng

Meng & Associates Inc.

“Marketing That’s Custom Fit”

P. 512.930.7100 F. 512.864.0033

mengassociates.com

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